Rice Bran Health Guard Physically Refined Oil 2 ltrs with 14

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the health benefits of Rice Bran Oil with 14000 PPM Oryzanol, known for its antioxidant properties and heart health support.
  • Physically refined to preserve natural nutrients, this oil is a nutritious choice for all your cooking needs, from frying to baking.
  • With a high smoke point, Rice Bran Health Guard Oil is versatile for various cooking methods, ensuring great taste without compromise.
  • Rich in Vitamin E and essential fatty acids, this cooking oil is perfect for health-conscious individuals seeking a premium quality option.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A strong health-focused oil option with competitive features but faces pricing challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.699.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Cooking Oil
Oryzanol 14000 PPM
Refinement Physically Refined
Nutrients Vitamin E, Essential Fatty Acids
Smoke Point High
Health Benefits Lowers Cholesterol, Improves Heart Health
Taste Neutral
Usage Frying, Sautéing, Baking
Price 999.0000
Details


Rice Bran Health Guard Physically Refined Oil is a premium quality cooking oil that is rich in nutrients and free from harmful chemicals. It is physically refined to retain the natural goodness of rice bran, making it a healthy choice for everyday cooking.

Key Features: - Contains 14000 PPM Oryzanol for added health benefits - Physically refined to retain natural nutrients - High smoke point for versatile cooking options - Great source of Vitamin E and essential fatty acids

For whom: This oil is ideal for health-conscious individuals who are looking for a nutritious cooking oil that provides a wide range of health benefits. It is suitable for all age groups and can be used for various cooking methods, including frying, sautéing, and baking.

Pros: - Rich in Oryzanol, a powerful antioxidant - Helps lower cholesterol and improve heart health - Neutral taste and high smoke point - Versatile for all types of cooking Cons: - May be slightly more expensive than regular cooking oils - Not suitable for individuals with rice bran allergies

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 14000 PPM Oryzanol is a strong selling point for health-conscious consumers. Consumer Reports, Healthline
Brand Strength 20 14 Rice Bran Health Guard is recognized for its health benefits and quality in the Indian market. Brand Equity, Market Research
Category Momentum 20 15 The oils and ghee category is experiencing steady growth due to rising health awareness. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than conventional oils, impacting accessibility. Retail Insights, Market Watch
Competition 10 3 Facing strong competition from established brands in the health oil segment. Market Analysis, Industry Reports
Use-case Advantage 5 4 Ideal for health-focused cooking, but limited in broader culinary applications. Culinary Trends, Food Network
Final Market Score 100 66/100 (3.30/5) A strong health-focused oil option with competitive features but faces pricing challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 14000 PPM Oryzanol is a strong selling point for health-conscious consumers.
    Sources: Consumer Reports, Healthline
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Rice Bran Health Guard is recognized for its health benefits and quality in the Indian market.
    Sources: Brand Equity, Market Research
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The oils and ghee category is experiencing steady growth due to rising health awareness.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than conventional oils, impacting accessibility.
    Sources: Retail Insights, Market Watch
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Facing strong competition from established brands in the health oil segment.
    Sources: Market Analysis, Industry Reports
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused cooking, but limited in broader culinary applications.
    Sources: Culinary Trends, Food Network
Summary
A strong health-focused oil option with competitive features but faces pricing challenges.

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Price Comparison

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Rs.699.00 Rs.999.00

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Rice Bran Health Guard Physically Refined Oil, 2 ltrs with 14000 PPM Oryzanol

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Best price
Rs.699.00 Rs.999.00