Durga Ghee Buffalo Ghee 1Liter Jar ISO & Fssai certified Pre

0 reviews
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich flavor and aroma of Durga Ghee, made from pure buffalo milk for a delicious cooking experience.
  • Certified ISO and FSSAI, Durga Ghee ensures quality and safety, giving you peace of mind with every use.
  • Preservative-free and traditional, this ghee offers a pure and fresh option for health-conscious consumers.
  • Convenient 1-liter jar makes it easy to store and use, perfect for those who appreciate quality in their cooking essentials.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Durga Ghee offers quality and tradition but faces stiff competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.7★ 181
Total / Avg 3.70★ 181
Consensus: 3.70★ from 181 total reviews
Rs.798.00 Rs.798.00
Best price from Amazon.in Amazon.in
Key Features
Category Ghee
Volume 1 Liter
Certification ISO & FSSAI certified
Preservatives Preservative Free
Type Traditional Ghee
Quality 100% Fresh And Pure
Flavor Rich flavor and aroma
Source Made from pure buffalo milk
Details
Durga Ghee is a premium quality buffalo ghee that comes in a convenient 1 liter jar. It is ISO and Fssai certified, ensuring that it meets all the necessary quality and safety standards.

Key Features:
- Preservative Free
- Traditional Ghee making process
- 100% Fresh And Pure Ghee
For whom:
Durga Ghee is perfect for those who value quality and purity in their ghee. It is ideal for anyone looking for a traditional, preservative-free option that is rich in flavor and nutrients.

Pros:
- Rich flavor and aroma
- Made from pure buffalo milk
- ISO and Fssai certified for quality assurance
Cons:
- Some may find it slightly more expensive than other options
- Limited availability in certain areas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 ISO & FSSAI certifications and preservative-free features align well with consumer preferences. FSSAI, Consumer Reports
Brand Strength 20 10 Durga is a recognized brand but faces competition from more established players. IDC, Euromonitor
Category Momentum 20 15 The demand for traditional ghee is rising due to health trends and cultural significance. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but slightly higher than some local alternatives, affecting accessibility. MarketWatch, Statista
Competition 10 2 The market is saturated with numerous brands offering similar products at lower prices. MarketResearch, BusinessStandard
Use-case Advantage 5 4 Ideal for traditional cooking, but limited in modern culinary applications compared to oils. FoodNavigator, CulinaryInsights
Final Market Score 100 66/100 (3.30/5) Durga Ghee offers quality and tradition but faces stiff competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: ISO & FSSAI certifications and preservative-free features align well with consumer preferences.
    Sources: FSSAI, Consumer Reports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Durga is a recognized brand but faces competition from more established players.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for traditional ghee is rising due to health trends and cultural significance.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but slightly higher than some local alternatives, affecting accessibility.
    Sources: MarketWatch, Statista
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market is saturated with numerous brands offering similar products at lower prices.
    Sources: MarketResearch, BusinessStandard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for traditional cooking, but limited in modern culinary applications compared to oils.
    Sources: FoodNavigator, CulinaryInsights
Summary
Durga Ghee offers quality and tradition but faces stiff competition in a growing market.

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Where to Buy

BigBasket
₹600.00
1-2 days · ⭐ 4.2/5
Buy
Grofers
₹620.00
2-3 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹650.00
N/A · ⭐ 4.3/5
-
More Supermarket
₹630.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
600.00 1-2 days 4.2/5 Buy Now
Grofers
620.00 2-3 days 4.0/5 Buy Now
Reliance Fresh
650.00 N/A 4.3/5 -
More Supermarket
630.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.798.00 Rs.798.00

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Durga Ghee - Buffalo Ghee 1Liter Jar | ISO & Fssai certified | Preservative Free | Traditional Ghee | 100% Fresh And Pure Ghee

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.798.00 Rs.798.00