Odonil Room Air Freshener Spray 440ml Combo Pack of 2 220ml each Sandal Bouquet Citrus Fresh Nature Inspired Fragrance for Home Office Long Lasting Fragrance

Key Features: - Odonil Room Air Freshener Spray provides a nature-inspired fragrance for your home or office. - The Sandal Bouquet and Citrus Fresh scents create a pleasant and inviting atmosphere. - Long-lasting fragrance that effectively eliminates odors and freshens up any room.

For whom: - Ideal for individuals looking to maintain a fresh and inviting environment in their living spaces. - Suitable for households, offices, and other indoor environments where a refreshing scent is desired.

Pros: - Convenient spray bottle for easy application. - Variety of fragrances to choose from. - Long-lasting scent that effectively masks odors.

Cons: - Some users may find the scent too strong. - Bottle size may be larger than needed for some users.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Variety of fragrances and long-lasting effect cater to diverse consumer preferences.	Hindustan Times, The Hindu
Brand Strength	20	10	Odonil is a well-established brand in the air freshener segment in India.	ET Brand Equity, The Economic Times
Category Momentum	20	15	Growing demand for air fresheners in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced for a combo pack offering good value for money.	Business Today, CNBC TV18
Competition	10	6	Facing competition from other established air freshener brands in India.	Livemint, Financial Express
Use-case Advantage	5	5	Suitable for both home and office use, enhancing the ambiance effectively.	India Today, The Tribune
Final Market Score	100	66/100 (3.30/5)	Odonil Room Air Freshener Spray 440ml Combo Pack offers a balanced mix of fragrances at a competitive price point in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—