ODEON Strawberry Aloe Vera Face and Body Scrub 300ml Scrub for Tan Removal Gentle Exfoliation Scrub for a Smoother Complexion

ODEON Strawberry Aloe Vera Face and Body Scrub 300ml Scrub for Tan Removal Gentle Exfoliation Scrub for a Smoother Complexion

- This ODEON Strawberry Aloe Vera Face and Body Scrub is specifically formulated to help remove tan and exfoliate the skin gently for a smoother complexion.

- Key Features: - Contains natural ingredients like aloe vera and strawberry - Helps in tan removal and gentle exfoliation - Leaves the skin feeling smooth and refreshed

- For whom: - Suitable for all skin types - Ideal for those looking to remove tan and improve the texture of their skin

- Pros: - Natural ingredients are gentle on the skin - Helps in tan removal effectively - Leaves the skin feeling soft and smooth

- Cons: - May not be suitable for sensitive skin types - Some users may find the strawberry scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a unique combination of strawberry and aloe vera for effective exfoliation.	IndiaRetailing
Brand Strength	20	15	Established brand with positive consumer perception.	Brandwatch
Category Momentum	20	10	Growing demand for natural skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Euromonitor
Competition	10	6	Facing moderate competition from both local and international brands in the body scrub segment.	BusinessToday
Use-case Advantage	5	5	Addresses the need for tan removal and smoother complexion in a single product.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Well-positioned scrub with unique ingredients, competitive pricing, and growing demand.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—