Nyle Naturals Onion Anti Dandruff Shampoo With Onion and Fenugreek Gentle Soft Shampoo pH Balanced and Paraben Free For Men and Women 800ml

Nyle Naturals Onion Anti Dandruff Shampoo With Onion and Fenugreek Gentle Soft Shampoo pH Balanced and Paraben Free For Men and Women 800ml

Nyle Naturals Onion Anti Dandruff Shampoo is a gentle yet effective shampoo formulated with the goodness of onion and fenugreek. It is pH balanced and free from parabens, making it suitable for both men and women.

Key Features:
1. Contains onion and fenugreek extracts known for their anti-dandruff properties.
2. pH balanced formula helps to maintain the natural health of the scalp.
3. Paraben-free formula ensures gentle cleansing without stripping the hair of its natural oils.
4. Suitable for both men and women.

For whom:
This shampoo is ideal for anyone looking for an effective anti-dandruff solution that is gentle on the scalp and hair. It is suitable for all hair types and can be used by both men and women.

Pros:
1. Effectively controls dandruff and scalp irritation.
2. Gentle formula that nourishes and strengthens the hair.
3. Helps in maintaining scalp health and promoting hair growth.

Cons:
1. The scent of onion may be strong for some individuals.
2. May not lather as much as traditional shampoos due to its gentle formula.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Onion and fenugreek ingredients align with current trend towards natural products.	Euromonitor
Brand Strength	20	18	Nyle Naturals is a well-known brand in India with a loyal customer base.	Brandwatch
Category Momentum	20	15	Strong demand for anti-dandruff shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	10	Facing moderate competition from other anti-dandruff shampoos in the market.	GfK
Use-case Advantage	5	3	Suitable for both men and women, catering to a wide target audience.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and ingredient fit drive above-average performance in a competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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