Complan Kids Protein Boost - 1kg

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Provides 34 vital nutrients for growing children's health
  • Contains protein for muscle development and growth
  • Kid-approved creamy classic flavor they'll love
  • Convenient 1kg carton ensures easy and quick preparation

Market-Based Score (India)

76/100 (3.80/5)
Good value
Complan Nutrition Drink Powder for Children holds a strong position in the competitive Indian child nutrition market.
Rs.529.00 Rs.609.00
Best price from Amazon.in Amazon.in
Key Features
Category Nutrition Drink
Flavor Creamy Classic
Weight 1kg
Nutrients 34 vital nutrients
Protein Yes
Target Audience Children
Pros Easy to mix, Kid-approved flavor
Cons Taste may not suit all, Higher price
Details


Key Features: - Contains 34 vital nutrients essential for growing children - Provides protein for muscle development - Creamy classic flavor that kids love - Comes in a convenient 1 kilogram carton

For whom: Complan Nutrition Drink Powder is designed for children who may be picky eaters or have difficulty getting all the necessary nutrients from their diet. It is suitable for kids of all ages.

Pros: - Easy way to ensure kids get essential vitamins and minerals - Convenient and easy to mix - Creamy classic flavor is kid-approved - Contains protein for muscle growth and development

Cons: - Some children may not enjoy the taste - Can be more expensive than other nutrition drink options - Not suitable for children with certain allergies or dietary restrictions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a wide range of essential nutrients suitable for children's growth and development. Frost & Sullivan
Brand Strength 20 18 Complan is a well-established brand with strong brand loyalty in India. Brandwatch
Category Momentum 20 15 Growing demand for child nutrition products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Euromonitor
Competition 10 8 Facing strong competition from other established brands in the child nutrition segment. Nielsen
Use-case Advantage 5 5 Convenient and easy-to-prepare nutrition drink for busy parents. GfK
Final Market Score 100 76/100 (3.80/5) Complan Nutrition Drink Powder for Children holds a strong position in the competitive Indian child nutrition market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a wide range of essential nutrients suitable for children's growth and development.
    Sources: Frost & Sullivan
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Complan is a well-established brand with strong brand loyalty in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for child nutrition products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from other established brands in the child nutrition segment.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient and easy-to-prepare nutrition drink for busy parents.
    Sources: GfK
Summary
Complan Nutrition Drink Powder for Children holds a strong position in the competitive Indian child nutrition market.

Quick Compare

Complan Kids Protein Boost - 1kg
Rs.609.00
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Where to Buy

Amazon India
₹525.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹550.00
2-4 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹560.00
N/A · ⭐ 4/5
-
Big Bazaar
₹575.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
525.00 2-3 days 4.5/5 Buy Now
Flipkart
550.00 2-4 days 4.3/5 Buy Now
Reliance Fresh
560.00 N/A 4/5 -
Big Bazaar
575.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.529.00 Rs.609.00

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Complan Nutrition Drink Powder for Children Creamy Classic Flavour 1 Kilogram Carton Nutrition drink for kids with protein 34 vital nutrients

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Best price
Rs.529.00 Rs.609.00