Nourcery Red Rice 1Kg

0 reviews

Smart Rank ⓘ 54/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Certified organic red rice for health-conscious individuals seeking premium quality and natural rice
Ancient Ayurvedic Kerala rice rich in antioxidants and nutrients, perfect for Ayurvedic lifestyle
Chemical-free and flavorful navara rice ideal for fitness enthusiasts and nutritious diet followers
Versatile red rice option supporting health goals, though may require longer cooking time

Market-Based Score (India)

66/100 (3.30/5)

Decent

Nourcery Red Rice holds strong in the premium organic rice segment in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	19
Total / Avg	4.20★	19

Consensus: 4.20★ from 19 total reviews

Rs.299.00 Rs.499.00

Best price from

Amazon.in

Details

Key Features: - Certified organic red rice - Premium quality navara rice - Ancient Ayurvedic Kerala rice - Chemical-free and natural - Rich in antioxidants and nutrients

For Whom: - Health-conscious individuals - Fitness enthusiasts - People following Ayurvedic lifestyle - Those looking for a nutritious and flavorful rice option

Pros: - Rich in antioxidants and nutrients - Certified organic and chemical-free - Premium quality and flavorful - Supports Ayurvedic lifestyle and health goals - Versatile and can be used in various dishes

Cons: - May be more expensive compared to regular rice options - Requires longer cooking time compared to white rice varieties

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique health benefits and traditional Ayurvedic properties	India Today, NDTV
Brand Strength	20	10	Established as a premium organic rice brand with Ayurvedic roots	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for organic and premium rice products in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced for the premium organic rice segment	Livemint, Moneycontrol
Competition	10	6	Facing competition from other premium organic rice brands in the market	The Economic Times, Business Today
Use-case Advantage	5	5	Ideal for health-conscious consumers seeking ancient Ayurvedic rice	Outlook, The Tribune
Final Market Score	100	66/100 (3.30/5)	Nourcery Red Rice holds strong in the premium organic rice segment in India.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers unique health benefits and traditional Ayurvedic properties

Sources: India Today, NDTV
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established as a premium organic rice brand with Ayurvedic roots

Sources: The Hindu, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for organic and premium rice products in Indian market

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced for the premium organic rice segment

Sources: Livemint, Moneycontrol
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from other premium organic rice brands in the market

Sources: The Economic Times, Business Today
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Ideal for health-conscious consumers seeking ancient Ayurvedic rice

Sources: Outlook, The Tribune

Summary

Nourcery Red Rice holds strong in the premium organic rice segment in India.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Nourcery Red Rice, 1Kg Navara red rice/Laal Chawal/Certified organic/Natural and Premium navara rice/Ancient Ayurvedic Kerala Rice/Njavara Rice/Chemical free Red rice Estimated Delivery: 2-3 days In Stock	Rs.299.00 Rs.499.00 COD	GO TO STORE GO TO STORE
Nourcery Red Rice, 1Kg Navara red rice/Laal Chawal/Certified organic/Natural and Premium navara rice/Ancient Ayurvedic Kerala Rice/Njavara Rice/Chemical free Red rice Estimated Delivery: 2-3 days In Stock COD