Overview
Key Highlights
- Experience the trusted build quality of the Nokia 105, known for its durability and reliability through rigorous product testing.
- Enjoy a long-lasting battery life with a 25% increase over its predecessor, ensuring your phone is ready when you need it most.
- Stay connected with built-in UPI payments, making transactions easier and keeping you in tune with modern payment trends.
- Listen to your favorite tunes on the go with the wireless FM radio feature, adding entertainment to your daily routine.
Trust goes a long way. The all-new Nokia 105 boasts the kind of build quality for which Nokia phones are known, proven by rigorous product testing. With a 25% bigger battery than its predecessor, the Nokia 105 is a phone you can rely on – day in, day out. And now with the power of UPI built-in, be ready to catch up to the trend.
Market-Based Score (India)
66/100
(3.30/5)
Strong
A solid entry-level phone with essential features, but limited against fierce competition.
Factor Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 10 | Basic features meet needs but lack advanced smartphone capabilities expected by users. | GSMArena, TechRadar |
| Brand Strength | 20 | 14 | Nokia has a legacy brand presence in India, appealing to budget-conscious consumers. | Counterpoint, Gartner |
| Category Momentum | 20 | 15 | Smartphone category is growing rapidly in India, with increasing demand for budget options. | IDC, Canalys |
| Price Positioning | 20 | 16 | Competitively priced for entry-level segment, making it accessible for many users. | Flipkart, Amazon |
| Competition | 10 | 8 | Faces strong competition from other budget phones with better features. | MySmartPrice, 91Mobiles |
| Use-case Advantage | 5 | 3 | Ideal for basic communication and UPI payments, but limited for heavy users. | Nokia, CNET |
| Total | 100 | 66 | ||
Product Checklist (AI)
Product Checklist (100 Points)
Array Updated: 2025-10-07 03:55:23
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10Design BuildHighSolid build quality, ergonomic design for easy handling.
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10Display AvHighBasic display, adequate for a feature phone.
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8PerformanceHighSufficient for basic tasks, not for gaming.
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5CameraGoodNo camera features, basic functionality only.
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10BatteryHighLong-lasting battery, excellent for daily use.
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7SoftwareHighBasic OS, limited updates expected.
Final Score & Verdict
Score 55 / 100
Weak
Basic feature phone, suitable for essential use only.
Reviews Summary
👍 Positives
⭐ Reviews Summary
✅ What Users Love
- Long-lasting battery life for extended use.
- Built-in UPI payments for convenient transactions.
- User-friendly keypad design for easy navigation.
⚠️ Critical
⚠️ What to Watch
- Limited features compared to smartphones.
- Small screen size may not suit all users.
- Basic camera quality may disappoint some buyers.
