Overview
Key Highlights
- Experience the classic flip design of the Nokia 2660, combining modern 4G connectivity with a nostalgic feel.
- Enjoy dual SIM functionality, allowing you to manage personal and work contacts seamlessly.
- Listen to your favorite tunes with the built-in MP3 player and wireless FM radio for entertainment on the go.
- Affordable at just ₹4499, this phone offers great value with essential features for everyday use.
Market-Based Score (India)
75/100
(3.75/5)
Strong
A solid choice for basic mobile needs, leveraging Nokia's brand and feature set.
Factor Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 18 | Features like dual SIM and FM radio cater well to the target audience's needs. | Canalys, TechRadar |
Brand Strength | 20 | 16 | Nokia has a strong legacy in the Indian market, especially for durable phones. | Nokia, Gartner |
Category Momentum | 20 | 15 | The demand for feature phones remains steady in rural and semi-urban areas of India. | IDC, Counterpoint |
Price Positioning | 20 | 14 | The pricing is competitive for a feature phone with 4G capabilities in India. | Flipkart, Amazon |
Competition | 10 | 8 | There is significant competition from other feature phone brands in this segment. | Counterpoint, IDC |
Use-case Advantage | 5 | 4 | Ideal for users seeking basic functionality without smartphone complexity. | Nokia, EconomicTimes |
Total | 100 | 75 |
Product Checklist (AI)
Product Checklist (100 Points)
Array Updated: 2025-10-08 03:06:35
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10Design BuildHighSolid build quality, good ergonomics for a flip phone.
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10Display AvHighBasic display, adequate for calls and media.
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10PerformanceHighSufficient for basic tasks, not for gaming.
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8CameraHighBasic camera, limited features for photography.
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10BatteryHighDecent battery life, average charging speed.
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6SoftwareGoodBasic OS, limited updates expected.
Final Score & Verdict
Score 58 / 100
Weak
Basic feature phone, suitable for calls and music.
Reviews Summary
👍 Positives
⭐ Reviews Summary
✅ What Users Love
- Compact and lightweight design for easy portability.
- User-friendly keypad and interface, suitable for seniors.
- Good battery life with reliable performance.
⚠️ Critical
⚠️ What to Watch
- Limited app functionality compared to smartphones.
- Camera quality is subpar for modern standards.
- Screen resolution may not meet expectations for media consumption.