Noise Newly Launched Airwave Max 5 Wireless On Ear Headphones with Adaptive Hybrid ANC (up to 50dB), HFA Tech, 80H Playtime, Dual Pairing(Carbon Black)

About Product: The Noise Airwave Max 5 Wireless On Ear Headphones are a new addition to the Noise lineup, offering cutting-edge features for a premium listening experience. These headphones feature Adaptive Hybrid ANC technology which can reduce ambient noise by up to 50dB, allowing you to immerse yourself in your music without distractions.

Key Features: - Adaptive Hybrid ANC technology - HFA Tech for high fidelity audio - 80 hours of playtime on a single charge - Dual pairing capability for seamless switching between devices - Sleek and stylish design in Carbon Black

For whom: These headphones are perfect for music lovers who demand the best sound quality and immersive listening experience. Whether you are commuting, working out, or just relaxing at home, the Noise Airwave Max 5 headphones will elevate your audio experience.

Pros: - Exceptional noise-cancelling capabilities - Long battery life for extended listening sessions - High fidelity audio for an immersive sound experience - Dual pairing feature for added convenience - Stylish design in Carbon Black for a sleek look

Cons: - The premium features come at a higher price point compared to other headphones - Some users may find the on-ear design less comfortable for extended wear

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Impressive features like Adaptive Hybrid ANC and 80 hours playtime align well with market trends	notebookcheck
Brand Strength	20	10	Established brand reputation in the Indian audio market	Canalys
Category Momentum	20	15	Growing demand for premium over-ear headphones in Indian market	IDC
Price Positioning	20	10	Competitive pricing compared to similar offerings in the market	IDC
Competition	10	6	Facing strong competition from established players in the over-ear headphone segment	notebookcheck
Use-case Advantage	5	5	Versatile usage scenarios cater to diverse consumer needs	Canalys
Final Market Score	100	66/100 (3.30/5)	Noise's Airwave Max 5 Wireless On-Ear Headphones offer a compelling mix of features and performance in the Indian market.

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