Noise Newly Launched Airwave Bluetooth in Ear Neckband with 50H of Playtime, 3 EQ Modes, ENC for Calling, Low Latency(Upto 50ms), 10mm Driver, BT v5.3(Jet Black)

Key Features:
- 50 hours of playtime
- 3 EQ modes for personalized sound
- ENC for crystal clear calling
- Low latency for smooth audio and video synchronization
- Powerful 10mm driver for rich sound
- Bluetooth version 5.3 for strong and stable connection


For whom:
The Noise Airwave Bluetooth in Ear Neckband is perfect for music lovers, frequent callers, and anyone looking for a reliable and versatile audio accessory.


Pros:
- Long battery life for extended use
- Customizable EQ modes for optimal sound
- Enhanced call quality with ENC feature
- Low latency ensures seamless audio and video playback
- High-quality driver delivers rich and immersive sound
- Latest Bluetooth version for strong and stable connection


Cons:
- May be slightly bulky due to long battery life
- Additional EQ modes may require some learning curve for optimization
- Some users may prefer a different color option other than Jet Black

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Impressive features like 50H playtime and ENC meet market expectations	Gadgets 360
Brand Strength	20	18	Established brand with loyal customer base in India	Brand Equity
Category Momentum	20	15	Strong demand for in-ear headphones in Indian market	IDC
Price Positioning	20	10	Competitively priced compared to similar offerings in the market	TechRadar
Competition	10	0	Intense competition from established and emerging brands in the segment	Gizmo Times
Use-case Advantage	5	3	Offers low latency and 3 EQ modes for versatile usage scenarios	TechCrunch
Final Market Score	100	66/100 (3.30/5)	Competitively priced in-ear headphones with strong brand backing and impressive features.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—