Nivea Oil In Lotion Tender Coconut and Tiare Oil Body Lotion for Normal Skin 400 ml

Nivea Oil In Lotion Tender Coconut and Tiare Oil Body Lotion for Normal Skin 400 ml

Nivea Oil In Lotion Tender Coconut and Tiare Oil Body Lotion is a nourishing body lotion that combines the benefits of oil and lotion in one product. It is specially formulated for normal skin types, providing intense hydration and a smooth, soft feel to the skin.

Key Features:
- Contains tender coconut and tiare oil for deep hydration
- Non-greasy formula that absorbs quickly
- Leaves skin feeling soft and moisturized all day long
- Suitable for normal skin types
For whom:
This body lotion is perfect for anyone with normal skin looking for a hydrating and nourishing product. It is especially ideal for those who prefer a combination of oil and lotion in one formula.

Pros: - Intense hydration with a non-greasy feel - Pleasant coconut and tiare oil fragrance - Convenient pump bottle for easy application - Leaves skin feeling soft and smooth
Cons: - May not be suitable for those with sensitive or oily skin - Some may find the fragrance too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tender coconut and tiare oil combination aligns with current consumer preferences for hydrating body lotions.	Euromonitor
Brand Strength	20	10	Nivea's strong brand presence and trust among Indian consumers.	Brandwatch
Category Momentum	20	15	Growing demand for natural ingredient body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar offerings in the market.	Retail360
Competition	10	6	Facing moderate competition from other established brands offering similar natural ingredient body lotions.	GfK
Use-case Advantage	5	5	Suitable for daily use on normal skin, meeting a common consumer need.	Kantar
Final Market Score	100	66/100 (3.30/5)	Well-positioned natural ingredient body lotion with competitive pricing in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—