Nivea Nourishing Lotion Body Milk for 48H Moisturization 200ml

0 reviews

Smart Rank ⓘ 79/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy 48-hour moisturization with Nivea Body Milk lotion
Deeply nourish and hydrate your skin with almond oil formula
Suitable for all skin types, especially dry or sensitive skin
Keep skin soft and smooth all day with this nourishing lotion

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit position the Nivea Body Lotion well in the competitive Indian body lotion market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.3★	885
Total / Avg	4.30★	885

Consensus: 4.30★ from 885 total reviews

Rs.210.00 Rs.300.00

Best price from

Amazon.in

Details

Nivea Nourishing Lotion Body Milk for 48H Moisturization 200ml

This Nivea Nourishing Lotion Body Milk is designed to provide 48 hours of intense moisturization for your skin. Its rich formula is infused with deep moisture serum and almond oil to nourish and hydrate your skin.

Key Features: - 48 hours of moisturization - Enriched with deep moisture serum and almond oil - Absorbs quickly without leaving a greasy residue - Suitable for all skin types

For whom: This body milk is suitable for anyone looking for a nourishing and hydrating lotion to keep their skin soft and smooth. It is suitable for all skin types and can be used daily for best results.

Pros: - Long-lasting moisture - Lightweight and non-greasy formula - Leaves skin feeling soft and smooth - Suitable for all skin types

Cons: - Some users may find the scent to be too strong - May not be hydrating enough for extremely dry skin

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The 48H moisturization claim aligns with the needs of Indian consumers.	Euromonitor
Brand Strength	20	18	Nivea is a well-established and trusted brand in India.	Brandwatch
Category Momentum	20	15	Body lotions are a fast-growing segment in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	10	Facing moderate competition from both local and international brands.	GfK
Use-case Advantage	5	3	Suitable for all skin types, catering to a wide consumer base.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position the Nivea Body Lotion well in the competitive Indian body lotion market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The 48H moisturization claim aligns with the needs of Indian consumers.

Sources: Euromonitor
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Nivea is a well-established and trusted brand in India.

Sources: Brandwatch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Body lotions are a fast-growing segment in the Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: AC Nielsen
Competition 10/10

Weight: 10

Contribution: 10

Rationale: Facing moderate competition from both local and international brands.

Sources: GfK
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Suitable for all skin types, catering to a wide consumer base.

Sources: Kantar

Summary

Strong brand and feature fit position the Nivea Body Lotion well in the competitive Indian body lotion market.

Quick Compare

Nivea Body Milk 48H Moisture 200ml

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⭐ Reviews Summary

✅ What Users Love

Long-lasting moisturization for up to 48 hours
Non-greasy formula
Absorbs quickly into the skin

⚠️ What to Watch

Strong fragrance that may not be suitable for sensitive individuals
Some users found the consistency too thick
May not be hydrating enough for extremely dry skin

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⭐ Reviews Summary

✅ What Users Love

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⚠️ What to Watch

Strong scent may be off-putting to some
May cause irritation for sensitive skin types
Packaging could be improved for easier dispensing

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⭐ Reviews Summary

✅ What Users Love

Leaves skin feeling softer
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⚠️ What to Watch

Some users found the scent too strong
May not lather well for some individuals
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⭐ Reviews Summary

✅ What Users Love

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⚠️ What to Watch

Can cause skin irritation for sensitive users
Fragrance may be too strong for some
Packaging issues reported, such as leaks

Price Comparison

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