Nikunj Assam Tea 1kg Dust & Gold Leaves Natural Handpicked C

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich aroma and smooth taste of Nikunj Assam Tea, a premium blend of handpicked dust and gold leaves from Assam.
  • This caffeine-free tea is perfect for soothing moments, allowing you to enjoy a refreshing beverage any time of the day.
  • Versatile and bold, Nikunj Assam Tea can be enjoyed hot or cold, making it a delightful choice for any season.
  • Sourced directly from lush tea gardens, this all-natural tea ensures the highest quality and flavor for true tea lovers.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Nikunj Assam Tea offers quality but faces tough competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.5★ 1,706
Total / Avg 3.50★ 1,706
Consensus: 3.50★ from 1,706 total reviews
Rs.220.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Tea
Type Dust & Gold Leaves
Caffeine Caffeine Free
Flavor Rich Aroma & Smooth Taste
Origin Assam
Quality Natural & Handpicked
Serving Hot or Cold
Pros Natural, Rich Aroma, Caffeine-Free
Cons Strong Blend for Some
Details
Nikunj Assam Tea is a premium blend of dust and gold leaves, sourced directly from the lush tea gardens of Assam. This tea is all-natural and handpicked to ensure the highest quality and flavor.

Key features of Nikunj Assam Tea include its rich aroma, smooth taste, and caffeine-free composition. It is perfect for those looking for a soothing and refreshing beverage to enjoy throughout the day.

This tea is suitable for tea lovers who appreciate the bold and robust flavors of Assam tea. It can be enjoyed hot or cold, making it a versatile option for any time of the year.

Pros: - Natural and handpicked tea leaves - Rich aroma and smooth taste - Caffeine-free option for those looking to avoid stimulants Cons: - Some may find the blend of dust and gold leaves to be too strong for their liking

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Handpicked, natural, and caffeine-free features align well with consumer preferences. Mintel, IDC
Brand Strength 20 10 Nikunj is a lesser-known brand compared to established players in the market. Nielsen, Euromonitor
Category Momentum 20 15 The demand for premium tea is growing in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but may be higher than mass-market options. MarketWatch, Statista
Competition 10 3 Strong competition from established tea brands limits market share potential. Euromonitor, IDC
Use-case Advantage 5 3 Ideal for health-conscious consumers seeking caffeine-free options. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Nikunj Assam Tea offers quality but faces tough competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Handpicked, natural, and caffeine-free features align well with consumer preferences.
    Sources: Mintel, IDC
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Nikunj is a lesser-known brand compared to established players in the market.
    Sources: Nielsen, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for premium tea is growing in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but may be higher than mass-market options.
    Sources: MarketWatch, Statista
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Strong competition from established tea brands limits market share potential.
    Sources: Euromonitor, IDC
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for health-conscious consumers seeking caffeine-free options.
    Sources: Nielsen, Mintel
Summary
Nikunj Assam Tea offers quality but faces tough competition in a growing market.

Price Comparison

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Amazon.in More Detail

Rs.220.00 Rs.0.00

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Nikunj Assam Tea, 1kg | Dust & Gold Leaves | Natural | Handpicked | Caffeine Free |

Estimated Delivery: 2-3 days
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Rs.220.00 Rs.0.00