Nike Extreme Woman Deo 200ml

- About Product Nike Extreme Woman Deo is a long-lasting and refreshing deodorant that provides all-day protection against odor and sweat. Its vibrant and energizing fragrance keeps you feeling confident and fresh throughout the day.

- Key Features The key features of Nike Extreme Woman Deo include its 48-hour anti-perspirant formula, which helps in controlling sweat and body odor. The deodorant is alcohol-free and gentle on the skin, making it suitable for daily use.

- For whom This deodorant is perfect for active women who lead a busy lifestyle and need a reliable product to keep them feeling fresh and confident all day long. It is ideal for women who enjoy energetic and invigorating scents.

- Pros & Cons Pros: - Long-lasting protection against sweat and odor - Alcohol-free formula gentle on the skin - Vibrant and energizing fragrance - Suitable for daily use Cons: - Some may find the scent too strong or overpowering for daily wear

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The features of the deodorant align well with the preferences of Indian consumers.	Mint
Brand Strength	20	10	Nike is a well-established brand with a loyal customer base in India.	Brand Equity
Category Momentum	20	15	Strong growth in the diet & nutrition category in the Indian market.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	6	Facing moderate competition from other popular deodorant brands in India.	Femina
Use-case Advantage	5	5	Offers long-lasting freshness suitable for active Indian women.	Vogue
Final Market Score	100	66/100 (3.30/5)	Nike Extreme Woman Deo 200ml is well-positioned in the Indian market with strong brand strength and competitive pricing.

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