NESCAFE Gold Instant Coffee Powder Premium Imported Coffee F

0 reviews
NESCAFE Gold Instant Coffee Powder Premium Imported Coffee F
Smart Rank ⓘ 82/100
Based on Market Score (78/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a rich and smooth taste with NESCAFE Gold Instant Coffee, perfect for those who appreciate high-quality coffee.
  • This premium imported coffee is freeze dried for maximum flavor, ensuring every cup delivers a delightful experience.
  • Convenient and easy to prepare, NESCAFE Gold Instant Coffee is ideal for busy mornings or a quick coffee break.
  • While slightly more expensive than other options, the premium quality makes it a worthwhile choice for coffee lovers.

Market-Based Score (India)

78/100 (3.90/5)
Good value
NESCAFE Gold stands out in the premium coffee segment with strong brand loyalty and quality.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 7,196
Total / Avg 4.40★ 7,196
Consensus: 4.40★ from 7,196 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and smooth taste that appeals to coffee lovers.
  • Convenient and quick preparation for instant coffee.
  • High-quality freeze-dried coffee with premium ingredients.

⚠️ What to Watch

  • Higher price compared to other instant coffee brands.
  • Some users find it too strong or bitter for their taste.
  • Packaging issues reported, such as jars breaking or not sealing properly.
Rs.1,100.00 Rs.1,150.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Coffee
Taste Rich & Smooth
Process Freeze Dried
Weight 200g
Convenience Easy to Prepare
Quality Premium Imported
Target Audience Coffee Lovers
Details
This NESCAFE Gold Instant Coffee Powder is a premium imported coffee that offers a rich and smooth taste. Made using a freeze dried process, this coffee powder is convenient and easy to prepare.

Key Features: - Premium imported coffee - Freeze dried process - Rich and smooth taste - Convenient and easy to prepare

For whom: This NESCAFE Gold Instant Coffee Powder is perfect for coffee lovers who appreciate high quality and rich flavor in their daily cup of coffee. It is also ideal for those who prefer the convenience of instant coffee without compromising on taste.

Pros: - Premium quality coffee - Rich and smooth taste - Convenient and easy to prepare Cons: - Some may find it slightly more expensive than other instant coffee options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Freeze-dried coffee with premium quality aligns well with consumer preferences for convenience and taste. Euromonitor, Statista
Brand Strength 20 18 NESCAFE is a well-established brand with strong recognition and loyalty in India. Nielsen, BrandZ
Category Momentum 20 15 The coffee segment is growing rapidly in India, driven by premium offerings. Nielsen, Mintel
Price Positioning 20 14 Positioned as a premium product, it competes well within its price segment. MarketWatch, Economic Times
Competition 10 7 Faces competition from other premium coffee brands but maintains a strong market presence. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for quick preparation, appealing to busy urban consumers. IDC, Frost & Sullivan
Final Market Score 100 78/100 (3.90/5) NESCAFE Gold stands out in the premium coffee segment with strong brand loyalty and quality.
Market-Based Score
78/100 (3.90/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Freeze-dried coffee with premium quality aligns well with consumer preferences for convenience and taste.
    Sources: Euromonitor, Statista
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: NESCAFE is a well-established brand with strong recognition and loyalty in India.
    Sources: Nielsen, BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The coffee segment is growing rapidly in India, driven by premium offerings.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Positioned as a premium product, it competes well within its price segment.
    Sources: MarketWatch, Economic Times
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Faces competition from other premium coffee brands but maintains a strong market presence.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick preparation, appealing to busy urban consumers.
    Sources: IDC, Frost & Sullivan
Summary
NESCAFE Gold stands out in the premium coffee segment with strong brand loyalty and quality.

Price Comparison

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Rs.1,100.00 Rs.1,150.00

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NESCAFE Gold Instant Coffee Powder | Premium Imported Coffee | Freeze Dried | Rich & Smooth Taste | 200g, Jar

Estimated Delivery: 2-3 days
In Stock COD

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Rs.1,100.00 Rs.1,150.00