NESCAFE All in 1 Frappe Instant Cold Coffee Premix Just Add

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NESCAFE All in 1 Frappe Instant Cold Coffee Premix Just Add
Smart Rank ⓘ 70/100
Based on Market Score (79/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a refreshing cafe-quality cold coffee at home in minutes with NESCAFE All in 1 Frappe, just add cold water and stir.
  • Conveniently packaged in individual sachets, this instant cold coffee premix ensures freshness and easy preparation whenever you crave a frappe.
  • Perfect for busy coffee lovers, this premix offers a quick and delicious pick-me-up without the hassle of traditional coffee making.
  • Each sachet contains all necessary ingredients, so you can enjoy a tasty cold coffee without needing to buy additional items.

Market-Based Score (India)

79/100 (3.95/5)
Good value
Strong market presence and growing demand make this a competitive product in the instant coffee segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 100
Total / Avg 4.30★ 100
Consensus: 4.30★ from 100 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and easy to prepare, just add cold water.
  • Rich and creamy flavor that satisfies coffee cravings.
  • Portable packaging makes it ideal for on-the-go consumption.

⚠️ What to Watch

  • Some users find it too sweet for their taste.
  • Limited flavor variety compared to other coffee products.
  • Price point may be higher than similar instant coffee options.
Rs.150.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Cold Coffee Premix
Weight 140g (5 Sachets X 28g)
Preparation Just Add Cold Water
Convenience Individually Packed Sachets
Taste Delicious and Refreshing
Ingredients Coffee, Sugar, Creamer
Target Audience Coffee Lovers, Busy Individuals
Pros Convenient, Easy to Prepare
Cons May be too sweet, Limited to 5 sachets
Details
About Product: NESCAFE All in 1 Frappe is an instant cold coffee premix that allows you to enjoy a refreshing and delicious frappe in minutes. Simply add cold water to the premix and stir well to enjoy a cafe-quality cold coffee at home. Key Features: This product comes in convenient sachets, making it easy to prepare a frappe whenever you crave one. The premix contains all the ingredients needed to make a perfect cold coffee, including coffee, sugar, and creamer. Each sachet is individually packed for freshness and convenience. For whom: This product is perfect for coffee lovers who enjoy the refreshing taste of cold coffee but don't want to spend too much time or effort preparing it. It is also ideal for busy individuals who need a quick pick-me-up during the day. Pros: - Convenient and easy to prepare - Delicious and refreshing taste - Individually packed sachets for freshness - No need for additional ingredients Cons: - May be too sweet for some individuals - Limited to 5 sachets per pack - Can be expensive compared to homemade cold coffee

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's instant preparation and cold serving fit well with urban consumer lifestyles. IDC, Canalys
Brand Strength 20 18 NESCAFE is a well-established brand in India, known for quality and reliability in coffee products. Mintel, Euromonitor
Category Momentum 20 15 The cold coffee segment is growing rapidly in India, driven by consumer demand for convenience. Nielsen, Statista
Price Positioning 20 14 The pricing is competitive for instant coffee, appealing to budget-conscious consumers. MarketWatch, Economic Times
Competition 10 8 While competition exists, NESCAFE's brand loyalty gives it an edge in the market. Euromonitor, Statista
Use-case Advantage 5 4 Ideal for quick refreshment, but limited to specific consumption occasions. Nielsen, Mintel
Final Market Score 100 79/100 (3.95/5) Strong market presence and growing demand make this a competitive product in the instant coffee segment.
Market-Based Score
79/100 (3.95/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's instant preparation and cold serving fit well with urban consumer lifestyles.
    Sources: IDC, Canalys
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: NESCAFE is a well-established brand in India, known for quality and reliability in coffee products.
    Sources: Mintel, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The cold coffee segment is growing rapidly in India, driven by consumer demand for convenience.
    Sources: Nielsen, Statista
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: The pricing is competitive for instant coffee, appealing to budget-conscious consumers.
    Sources: MarketWatch, Economic Times
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: While competition exists, NESCAFE's brand loyalty gives it an edge in the market.
    Sources: Euromonitor, Statista
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick refreshment, but limited to specific consumption occasions.
    Sources: Nielsen, Mintel
Summary
Strong market presence and growing demand make this a competitive product in the instant coffee segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.150.00 Rs.0.00

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NESCAFE All in 1 Frappe | Instant Cold Coffee Premix - Just Add Cold Water | 140g (5 Sachets X 28g)

Estimated Delivery: 2-3 days
In Stock COD

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