Natureland Organics Sona Masoori Rice - Organic 1 Kg

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Organic Sona Masoori Rice for a healthy diet
  • High-quality rice at an affordable price
  • 1 Kg pack size, perfect for small households
  • Enjoy the natural taste and aroma of this rice

Market-Based Score (India)

76/100 (3.80/5)
Good value
Natureland Organics Sona Masoori Rice 1 Kg - Organic Rice offers a strong value proposition in the competitive Indian organic rice market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.6★ 193
Total / Avg 3.60★ 193
Consensus: 3.60★ from 193 total reviews
Rs.133.00 Rs.133.00
Best price from Amazon.in Amazon.in
Details
Natureland Organics Sona Masoori Rice is a premium quality organic rice that is grown without the use of any chemicals or pesticides. It is known for its high nutritional value and delicious taste.

Key Features: - Certified organic - Rich in essential nutrients - Aromatic and flavorful - Easy to cook

For whom: Natureland Organics Sona Masoori Rice is ideal for health-conscious individuals who are looking for a healthy alternative to regular rice. It is suitable for all age groups and can be enjoyed by the whole family.

Pros: - Organic and free from harmful chemicals - Rich in nutrients and antioxidants - Great taste and aroma - Easy to digest

Cons: - Slightly more expensive than non-organic rice - May have a shorter shelf life compared to chemically treated rice

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal packaging size and organic certification NDTV, Food Navigator
Brand Strength 20 18 Established reputation for quality organic products The Hindu, Economic Times
Category Momentum 20 15 Growing demand for organic rice in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to other organic rice brands Livemint, Outlook India
Competition 10 8 Facing competition from other established organic rice brands CNBC TV18, Financial Express
Use-case Advantage 5 5 Versatile for various Indian dishes and dietary preferences India Today, Times of India
Final Market Score 100 76/100 (3.80/5) Natureland Organics Sona Masoori Rice 1 Kg - Organic Rice offers a strong value proposition in the competitive Indian organic rice market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal packaging size and organic certification
    Sources: NDTV, Food Navigator
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established reputation for quality organic products
    Sources: The Hindu, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic rice in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other organic rice brands
    Sources: Livemint, Outlook India
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established organic rice brands
    Sources: CNBC TV18, Financial Express
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile for various Indian dishes and dietary preferences
    Sources: India Today, Times of India
Summary
Natureland Organics Sona Masoori Rice 1 Kg - Organic Rice offers a strong value proposition in the competitive Indian organic rice market.

Price Comparison

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Amazon.in More Detail

Rs.133.00 Rs.133.00

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Natureland Organics Sona Masoori Rice 1 Kg - Organic Rice

Estimated Delivery: 2-3 days
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Best price
Rs.133.00 Rs.133.00