Natureland Basmati Rice 1 Kg - Organic

0 reviews
Natureland Basmati Rice 1 Kg - Organic
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Premium quality organic basmati rice for a healthy diet
  • 1 kg pack ensures you have an ample supply for your meals
  • Affordable pricing at 299 INR makes it a cost-effective choice
  • From Natureland Organics, a trusted brand for organic products

Market-Based Score (India)

66/100 (3.30/5)
Decent
Natureland Organics Basmati Rice Premium 1 Kg holds strong in the competitive organic rice market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 88
Total / Avg 4.10★ 88
Consensus: 4.10★ from 88 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High quality organic rice
  • Good taste and aroma
  • Convenient packaging

⚠️ What to Watch

  • Price is higher than non-organic options
  • Some buyers experienced longer cooking times
  • Occasional issues with consistency in grain size
Rs.275.00 Rs.299.00
Best price from Amazon.in Amazon.in
Details
Natureland Organics Basmati Rice Premium is a high quality, organic rice that is specially sourced and harvested to ensure a rich flavor and superior quality.

Key Features: - Certified organic - Premium quality basmati rice - Rich aroma and flavor - Sourced from carefully selected farms

For whom: This rice is perfect for health-conscious individuals who are looking for a natural and organic alternative to regular rice. It is also ideal for those who appreciate the distinct taste and aroma of basmati rice.

Pros: - Organic and chemical-free - Rich flavor and aroma - Premium quality - Sustainably sourced Cons: - Higher price compared to non-organic rice - Limited availability in some regions

Overall, Natureland Organics Basmati Rice Premium is a perfect choice for those who value quality, flavor, and organic sourcing in their rice.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Premium quality organic Basmati rice with aromatic flavor Business Today, Outlook India
Brand Strength 20 10 Established brand in organic food segment ET Retail, The Hindu
Category Momentum 20 15 Growing demand for organic rice in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to other organic Basmati rice brands Livemint, Moneycontrol
Competition 10 6 Facing competition from other established organic rice brands Business Insider, Financial Express
Use-case Advantage 5 5 Versatile rice suitable for various Indian dishes The Economic Times
Final Market Score 100 66/100 (3.30/5) Natureland Organics Basmati Rice Premium 1 Kg holds strong in the competitive organic rice market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Premium quality organic Basmati rice with aromatic flavor
    Sources: Business Today, Outlook India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand in organic food segment
    Sources: ET Retail, The Hindu
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic rice in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other organic Basmati rice brands
    Sources: Livemint, Moneycontrol
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established organic rice brands
    Sources: Business Insider, Financial Express
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile rice suitable for various Indian dishes
    Sources: The Economic Times
Summary
Natureland Organics Basmati Rice Premium 1 Kg holds strong in the competitive organic rice market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.275.00 Rs.299.00

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Natureland Organics Basmati Rice Premium 1 Kg - Organic Rice

Estimated Delivery: 2-3 days
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Rs.275.00 Rs.299.00