Natureland Organics Amaranth 500gm - Gluten-Free

0 reviews
Smart Rank ⓘ 74/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Gluten-free amaranth for a healthy diet
  • 500 gm pack to last longer
  • Organic and high-quality product
  • Amaranth rich in nutrients for overall well-being

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in a competitive market for organic gluten-free products.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 374
Total / Avg 4.10★ 374
Consensus: 4.10★ from 374 total reviews
Rs.142.60 Rs.155.00
Best price from Amazon.in Amazon.in
Details
This product is a pack of 500 gm of organic amaranth, also known as rajgira sabut. Amaranth is a nutrient-rich gluten-free grain that has been consumed for centuries for its health benefits.

Key Features:
- Certified organic
- Gluten-free
- Rich in nutrients
- Versatile ingredient

For whom:
This product is suitable for individuals looking for a healthy, gluten-free alternative to traditional grains. It is also a good choice for those following a vegetarian or vegan diet.

Pros:
- High in protein and fiber
- Contains essential vitamins and minerals
- Can be used in a variety of dishes

Cons:
- Some people may find the taste of amaranth to be slightly bitter
- Requires longer cooking time compared to other grains

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in nutrients and fits well with health-conscious consumer trends FSSAI
Brand Strength 20 18 Established reputation for organic and quality products Brand Equity
Category Momentum 20 15 Growing demand for gluten-free products in Indian market Mintel
Price Positioning 20 10 Competitive pricing compared to similar organic products Retail360
Competition 10 8 Facing competition from other established organic brands in the segment GrocerToday
Use-case Advantage 5 5 Versatile ingredient suitable for various recipes and diets FoodNavigator
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in a competitive market for organic gluten-free products.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in nutrients and fits well with health-conscious consumer trends
    Sources: FSSAI
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established reputation for organic and quality products
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for gluten-free products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar organic products
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established organic brands in the segment
    Sources: GrocerToday
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile ingredient suitable for various recipes and diets
    Sources: FoodNavigator
Summary
Strong brand and product fit in a competitive market for organic gluten-free products.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.142.60 Rs.155.00

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Natureland Organics Amaranth/Rajgira Sabut 500 Gm - Gluten Free

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.142.60 Rs.155.00