NATURE YARD Prune Power - 1 kg

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NATURE YARD Prune Power - 1 kg
Smart Rank ⓘ 69/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Organic pitted prunes without sugar - 1 kg pack
  • 100% natural, seedless, and unsweetened dried prunes
  • Rich in vitamins, dietary fiber - ideal for constipation
  • Healthy snack option for a balanced diet

Market-Based Score (India)

76/100 (3.80/5)
Good value
Organic Pitted Prunes positioned well in growing Indian healthy snacks market

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 170
Total / Avg 4.00★ 170
Consensus: 4.00★ from 170 total reviews

⭐ Reviews Summary

✅ What Users Love

  • 100% natural and organic
  • Seedless and unsweetened
  • Rich in vitamins and dietary fiber

⚠️ What to Watch

  • Some buyers found the prunes too dry
  • Packaging could be improved for freshness
  • Price may be higher compared to other brands
Rs.1,218.00 Rs.3,999.00
Best price from Amazon.in Amazon.in
Details


Key Features: - 100% natural and seedless dried prunes - Unsweetened and without added sugar - Rich in vitamins and dietary fiber - Helps with constipation - Comes in a convenient 1 kg pack

For whom: Anyone looking for a healthy snack option that is natural, delicious, and beneficial for digestion and overall health.

Pros: - No added sugar - High in fiber - Easy to snack on - Versatile ingredient for cooking and baking

Cons: - Some may find the prunes too sweet - Large pack size may be too much for individuals to consume quickly

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Aligns with current trend towards organic and unsweetened snacks Nielsen
Brand Strength 20 18 Established reputation for organic and natural products Euromonitor
Category Momentum 20 15 Growing demand for healthy snacks in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar organic dried fruits GfK
Competition 10 8 Facing competition from other organic dried fruit brands in the market IRI
Use-case Advantage 5 5 Addresses specific health needs like constipation and dietary fiber intake Kantar
Final Market Score 100 76/100 (3.80/5) Organic Pitted Prunes positioned well in growing Indian healthy snacks market
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Aligns with current trend towards organic and unsweetened snacks
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established reputation for organic and natural products
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy snacks in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic dried fruits
    Sources: GfK
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other organic dried fruit brands in the market
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific health needs like constipation and dietary fiber intake
    Sources: Kantar
Summary
Organic Pitted Prunes positioned well in growing Indian healthy snacks market

Price Comparison

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Amazon.in More Detail

Rs.1,218.00 Rs.3,999.00

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NATURE YARD Organic Pitted Prunes Dry fruit Without Sugar - 1 kg - 100% natural & Seedless Dried Prune/Unsweetened Prunes for constipation/Rich in Vitamins and Dietry Fiber a healthy snack

Estimated Delivery: 2-3 days
In Stock COD

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Rs.1,218.00 Rs.3,999.00