Namma Nellu Red Rice - Kuzhiadichan 1kg 1 kg

0 reviews
Smart Rank ⓘ 52/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 100% natural red rice with no additives or preservatives for health-conscious individuals seeking nutritious alternatives to white rice.
  • Rich in antioxidants, vitamins, and minerals, making it a nutrient-dense and healthy option for a balanced diet.
  • High fiber content aids in better digestion, ideal for those with gluten intolerance or diabetes looking for a gluten-free, low glycemic index option.
  • Sustainably sourced and environmentally friendly traditional red rice with a unique taste and nutty flavor, perfect for various dishes.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Namma Nellu Traditional Red Rice - Kuzhiadichan offers a competitive option in the premium traditional rice segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 9
Total / Avg 4.60★ 9
Consensus: 4.60★ from 9 total reviews
Rs.250.00 Rs.260.00
Best price from Amazon.in Amazon.in
Details
This traditional red rice, also known as Kuzhiadichan or Kuliadichan, is a popular variety of rice that has been cultivated in India for centuries. It is known for its unique taste, nutty flavor, and high nutritional value.

Key Features:
- 100% natural red rice without any additives or preservatives
- Rich in antioxidants, vitamins, and minerals
- High fiber content for better digestion
- Gluten-free and low glycemic index
For whom:
- Health-conscious individuals looking for nutritious alternatives to white rice
- People with gluten intolerance or diabetes
- Those who appreciate the unique flavor and texture of traditional red rice
Pros:
- Nutrient-dense and healthy option for a balanced diet
- Versatile for use in various dishes like rice pilaf, salads, and rice bowls
- Sustainably sourced and environmentally friendly
Cons:
- Longer cooking time compared to white rice
- May have a slightly chewy texture that some people may not prefer

Overall, Namma Nellu Traditional Red Rice is a great choice for those looking to add a nutritious and flavorful option to their meals.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique traditional red rice variety with rich flavor and nutritional benefits FoodNavigator, NDTV Food
Brand Strength 20 10 Established brand with loyal customer base in South India The Hindu, Economic Times
Category Momentum 20 15 Growing demand for traditional rice varieties in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to other premium rice brands Livemint, Moneycontrol
Competition 10 6 Facing competition from other premium traditional rice brands in the market Business Today, Outlook India
Use-case Advantage 5 5 Ideal for preparing authentic South Indian dishes like idli and dosa Times of India
Final Market Score 100 66/100 (3.30/5) Namma Nellu Traditional Red Rice - Kuzhiadichan offers a competitive option in the premium traditional rice segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique traditional red rice variety with rich flavor and nutritional benefits
    Sources: FoodNavigator, NDTV Food
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in South India
    Sources: The Hindu, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for traditional rice varieties in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other premium rice brands
    Sources: Livemint, Moneycontrol
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other premium traditional rice brands in the market
    Sources: Business Today, Outlook India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Ideal for preparing authentic South Indian dishes like idli and dosa
    Sources: Times of India
Summary
Namma Nellu Traditional Red Rice - Kuzhiadichan offers a competitive option in the premium traditional rice segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.250.00 Rs.260.00

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Namma Nellu Traditional Red Rice - Kuzhiadichan (Boiled Rice) / Kuliadichan / ????????????? (????????? ?????) - 1 kg

Estimated Delivery: 2-3 days
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Best price
Rs.250.00 Rs.260.00