MTR Veggie Pulao 250g

0 reviews
Smart Rank ⓘ 74/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient and quick meal option for busy buyers on-the-go
  • Satisfying and flavorful vegetable pulao ready in minutes
  • Affordable price point for a tasty and filling meal solution
  • Perfect for those looking for a hassle-free and delicious meal option

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and taste profile position MTR Vegetable Pulao well in the Indian ready-to-eat market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 504
Total / Avg 4.00★ 504
Consensus: 4.00★ from 504 total reviews
Rs.130.00 Rs.130.00
Best price from Amazon.in Amazon.in
Details
MTR Ready to Eat Vegetable Pulao is a convenient and delicious option for a quick meal. Simply heat up the pouch in the microwave or on the stovetop and it's ready to eat in minutes.

Key Features: - Made with aromatic basmati rice and a blend of vegetables and spices - No artificial flavors or preservatives - Suitable for vegetarians

For whom: This product is perfect for busy individuals or families looking for a convenient meal option without compromising on taste.

Pros: - Quick and easy to prepare - Authentic Indian flavors - Convenient packaging for on-the-go meals

Cons: - May be too small for larger appetites - Limited selection of vegetables

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Balanced mix of vegetables and spices for authentic taste. FoodBev Media
Brand Strength 20 18 Established brand with trust in Indian households. Brand Equity
Category Momentum 20 15 Growing demand for convenient meal options in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing competition from both local and international ready-to-eat brands. FoodNavigator
Use-case Advantage 5 5 Convenient meal solution for busy individuals and families. Grocery Retailer
Final Market Score 100 76/100 (3.80/5) Strong brand and taste profile position MTR Vegetable Pulao well in the Indian ready-to-eat market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Balanced mix of vegetables and spices for authentic taste.
    Sources: FoodBev Media
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with trust in Indian households.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient meal options in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both local and international ready-to-eat brands.
    Sources: FoodNavigator
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient meal solution for busy individuals and families.
    Sources: Grocery Retailer
Summary
Strong brand and taste profile position MTR Vegetable Pulao well in the Indian ready-to-eat market.

Price Comparison

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Amazon.in More Detail

Rs.130.00 Rs.130.00

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MTR Ready to Eat Vegetable Pulao, 250g

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.130.00 Rs.130.00