Mr Muscle Floor Cleaner Lemon 2 Ltr Kills 99 9 Germs

Mr Muscle Floor Cleaner Lemon is a powerful cleaning solution that effectively eliminates 99.9% of germs on your floors. With a refreshing lemon scent, it leaves your home smelling fresh and clean.

Key Features: - Kills 99.9% of germs - Lemon-scented for a refreshing clean - Comes in a 2-liter bottle for long-lasting use

For whom: This floor cleaner is suitable for anyone looking for a reliable and effective solution to keep their floors clean and germ-free. It is ideal for households with children or pets, as well as commercial spaces such as offices and restaurants.

Pros: - Powerful formula that kills germs - Refreshing lemon scent - Convenient 2-liter bottle size

Cons: - May not be suitable for use on all types of flooring - Strong lemon scent may be overpowering for some individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large pack size and germ-killing feature align with consumer needs.	Business Today, Hindu Business Line
Brand Strength	20	10	Mr Muscle is a well-known brand in the cleaning segment.	Economic Times, Livemint
Category Momentum	20	15	Strong demand for floor cleaners in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Financial Express, CNBC TV18
Competition	10	6	Facing competition from other established floor cleaner brands.	The Indian Express, NDTV
Use-case Advantage	5	5	Effective germ-killing capability is a key advantage for consumers.	Moneycontrol
Final Market Score	100	66/100 (3.30/5)	Mr Muscle Floor Cleaner Lemon 2 Ltr positioned well in Indian market with strong brand and competitive pricing.

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