MrIDLY MRS SAAMBHAARR Ennai Kathirikai Curry - 200g

0 reviews

Smart Rank ⓘ 52/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy authentic Tamil Nadu style brinjal curry at home
Convenient ready-to-eat meal with no preservatives added
Made with 100% natural ingredients for a healthy choice
Mildly spiced for a flavorful experience in every bite

Market-Based Score (India)

66/100 (3.30/5)

Decent

Strong market potential with competitive pricing and alignment with consumer trends.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	5★	8
Total / Avg	5.00★	8

Consensus: 5.00★ from 8 total reviews

Rs.245.65 Rs.349.00

Best price from

Amazon.in

Details

- Key Features:

- Authentic Tamil Nadu Style Brinjal Curry
- Ready-to-Eat
- No Preservatives
- 100% Natural Ingredients
- Mild Spice
- 200g
- For whom:

This product is perfect for anyone who loves authentic South Indian cuisine and is looking for a convenient and delicious meal option. - Pros:

- Made with high-quality, natural ingredients
- No preservatives added
- Ready-to-eat for quick and easy meals
- Authentic Tamil Nadu flavors
- Cons:

- May be too mild for those who prefer spicier dishes
- Limited portion size at 200g

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligns well with the trend towards natural and preservative-free foods.	Livemint, NDTV
Brand Strength	20	10	Established brand with loyal customer base in South India.	Business Standard, Hindu
Category Momentum	20	15	Growing demand for ready-to-eat products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Moneycontrol, YourStory
Competition	10	6	Facing moderate competition from local and regional ready-to-eat brands.	ThePrint
Use-case Advantage	5	5	Convenient option for consumers seeking authentic South Indian flavors.	Outlook
Final Market Score	100	66/100 (3.30/5)	Strong market potential with competitive pricing and alignment with consumer trends.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Aligns well with the trend towards natural and preservative-free foods.

Sources: Livemint, NDTV
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with loyal customer base in South India.

Sources: Business Standard, Hindu
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for ready-to-eat products in Indian market.

Sources: Mint, ET
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Moneycontrol, YourStory
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from local and regional ready-to-eat brands.

Sources: ThePrint
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient option for consumers seeking authentic South Indian flavors.

Sources: Outlook

Summary

Strong market potential with competitive pricing and alignment with consumer trends.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Mr.IDLY MRS. SAAMBHAARR Ennai Kathirikai ? Authentic Tamil Nadu Style Brinjal Curry \| Ready-to-Eat \| No Preservatives \| 100% Natural Ingredients \| Mild Spice \| 200g Estimated Delivery: 2-3 days In Stock	Rs.245.65 Rs.349.00 COD	GO TO STORE GO TO STORE
Mr.IDLY MRS. SAAMBHAARR Ennai Kathirikai ? Authentic Tamil Nadu Style Brinjal Curry \| Ready-to-Eat \| No Preservatives \| 100% Natural Ingredients \| Mild Spice \| 200g Estimated Delivery: 2-3 days In Stock COD