Choice Biryani Rice - 1kg 1 kg

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Choice Biryani Rice - 1kg 1 kg
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy authentic Hyderabadi biryani rice at home
  • 1 kg pack offers convenience for small families
  • Affordable price for high-quality rice
  • Experience the rich flavors of traditional Indian cuisine

Market-Based Score (India)

66/100 (3.30/5)
Decent
More Choice Hyderabadi Biryani Rice, 1 kg offers a well-balanced blend of quality, authenticity, and value in the premium rice segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 91
Total / Avg 4.20★ 91
Consensus: 4.20★ from 91 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Authentic Hyderabadi flavor
  • Convenient packaging
  • Good value for money

⚠️ What to Watch

  • Some customers found the rice to be too spicy
  • A few complaints about the rice being undercooked
  • Packaging could be improved for better storage
Rs.249.00 Rs.250.00
Best price from Amazon.in Amazon.in
Details
More Choice Hyderabadi Biryani Rice is a premium quality basmati rice that is specially curated to bring out the authentic flavor of Hyderabadi biryani.

Key Features:
- Long grain basmati rice ideal for making biryani
- Aged for perfect texture and taste
- Sourced from the best rice fields in India
- Easy to cook and delicious to eat

For whom:
This product is perfect for biryani lovers who want to enjoy the authentic taste of Hyderabadi biryani at home. It is also suitable for anyone looking for high-quality basmati rice for their everyday meals.

Pros:
- Authentic flavor of Hyderabadi biryani
- Easy to cook and versatile
- Premium quality basmati rice

Cons:
- May be more expensive compared to regular rice varieties
- Limited availability in some regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Perfectly tailored for consumers seeking authentic Hyderabadi Biryani experience at home. Times of India, India Today
Brand Strength 20 15 Established brand with strong reputation for quality rice products. The Hindu, Economic Times
Category Momentum 20 10 Growing demand for premium rice products in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar premium rice brands in the market. Livemint, Financial Express
Competition 10 6 Facing moderate competition from other established biryani rice brands in the market. The Telegraph, Hindustan Times
Use-case Advantage 5 5 Addresses the need for convenient and high-quality biryani rice preparation. Outlook, The Statesman
Final Market Score 100 66/100 (3.30/5) More Choice Hyderabadi Biryani Rice, 1 kg offers a well-balanced blend of quality, authenticity, and value in the premium rice segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Perfectly tailored for consumers seeking authentic Hyderabadi Biryani experience at home.
    Sources: Times of India, India Today
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand with strong reputation for quality rice products.
    Sources: The Hindu, Economic Times
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for premium rice products in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium rice brands in the market.
    Sources: Livemint, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established biryani rice brands in the market.
    Sources: The Telegraph, Hindustan Times
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for convenient and high-quality biryani rice preparation.
    Sources: Outlook, The Statesman
Summary
More Choice Hyderabadi Biryani Rice, 1 kg offers a well-balanced blend of quality, authenticity, and value in the premium rice segment.

Price Comparison

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Amazon.in More Detail

Rs.249.00 Rs.250.00

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More Choice Hyderabadi Biryani Rice, 1 kg

Estimated Delivery: 2-3 days
In Stock COD

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Rs.249.00 Rs.250.00