Overview
📊 Product Trend Insight
| Past | New product launch; no historical sales data available. |
|---|---|
| Now | Currently available at a price of 1999. |
| Future | Potential for growth if marketed effectively in the next 1-3 years. |
| Verdict | Hold for now. |
Brand: Mivi |
Confidence: 50% |
Updated: 2025-11-04 10:19:49
Key Highlights
- Experience powerful sound with the Mivi Play Bluetooth Speaker, perfect for music lovers on the go.
- Compact and portable design makes it easy to carry the Mivi Play Bluetooth Speaker anywhere you want.
- Enjoy great value with the Mivi Play Bluetooth Speaker priced at just 699.0000, making quality sound accessible.
- The sleek black finish of the Mivi Play Bluetooth Speaker adds a modern touch to your audio setup.
AI Product Details
Experience powerful sound with the Mivi Play Bluetooth Speaker in Black. Perfect for music lovers seeking portable audio solutions for every occasion.
Market-Based Score (India)
66/100
(3.30/5)
Strong
A solid choice for budget-conscious consumers in the growing Bluetooth speaker market.
Factor Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 18 | The speaker offers good sound quality and features appealing to budget-conscious consumers. | notebookcheck, CNET |
| Brand Strength | 20 | 10 | Mivi is a recognized brand in India but faces strong competition from established players. | Canalys, TechRadar |
| Category Momentum | 20 | 15 | Bluetooth speakers are gaining popularity in India due to increased mobile usage. | IDC, Gartner |
| Price Positioning | 20 | 14 | Competitively priced, making it attractive in the mid-range segment of Bluetooth speakers. | Flipkart, Amazon |
| Competition | 10 | 6 | Strong competition from brands like JBL and Boat limits market share potential. | Counterpoint, BusinessToday |
| Use-case Advantage | 5 | 3 | Ideal for casual use but lacks advanced features for audiophiles. | Gizmodo, TechCrunch |
| Total | 100 | 66 | ||
Product Checklist (AI)
Product Checklist (100 Points)
Array Updated: 2025-10-08 07:29:29
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10Design BuildHighStylish design, good materials, decent durability.
-
10PerformanceHighExcellent sound quality for the price.
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10FeaturesHighGood features like built-in mic and portability.
-
8EaseHighUser-friendly setup and operation.
-
7ReliabilityHighStandard warranty, limited service network.
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10ValueHighGreat value for budget-conscious buyers.
Final Score & Verdict
Score 78 / 100
Decent
Good choice for budget audio needs.
Price History
Last 5 changes
Reviews Summary
👍 Positives
⭐ Reviews Summary
✅ What Users Love
- Exceptional sound quality for the price
- Long battery life of up to 12 hours
- Portable design makes it easy to carry
⚠️ Critical
⚠️ What to Watch
- Bluetooth connectivity issues reported by some users
- Bass may not be strong enough for audiophiles
- Build quality feels less premium than expected