MITHILA FOODS Katarni Rice 1 Kg

0 reviews

Smart Rank ⓘ 53/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Experience the authentic flavor of Bhagalpuri Arwa Katarni Chawal from Bihar
Soft, non-sticky grains make it ideal for Khichdi, Pulao & Kheer
Easy to digest and low GI, perfect for those seeking a healthy rice option
Enhance your meals with this special aromatic and flavorful rice

Market-Based Score (India)

66/100 (3.30/5)

Decent

Premium Bhagalpuri Arwa Katarni Chawal offering strong brand authenticity and unique features for discerning Indian consumers.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.5★	26
Total / Avg	3.50★	26

Consensus: 3.50★ from 26 total reviews

Rs.399.00 Rs.499.00

Best price from

Amazon.in

Details

Mithila Foods brings you the authentic taste of Bihar with their 1 Kg Bhagalpuri Arwa Katarni Chawal. This special aromatic and flavorful rice is known for its soft, non-sticky grains that are easily digestible. Ideal for dishes like khichdi, pulao, and kheer, this rice will add a traditional cultural flavor to your meals.

Key Features:
- Special aromatic and flavorful rice from Bihar
- Soft, non-sticky grains
- Easily digestible and low GI
- Ideal for khichdi, pulao, and kheer
- Authentic traditional cultural flavor

For whom:
This rice is perfect for those who enjoy traditional Indian cuisine and are looking to experience the unique flavors of Bihar. It is also great for individuals seeking easily digestible rice options with a low glycemic index.

Pros:
- Authentic taste of Bihar
- Aromatic and flavorful
- Easily digestible
- Versatile for various dishes

Cons:
- Might not appeal to those who prefer stickier rice varieties
- Availability may be limited outside of Bihar region

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique aroma, texture, and health benefits align with current consumer preferences	FoodNavigator
Brand Strength	20	15	Established brand with strong regional authenticity	Brand Equity
Category Momentum	20	10	Growing demand for specialty rice varieties in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium rice products	Retail360
Competition	10	6	Facing moderate competition from other premium rice brands in the market	Grocery Times
Use-case Advantage	5	5	Versatile usage scenarios catering to traditional Indian recipes	Food Business News
Final Market Score	100	66/100 (3.30/5)	Premium Bhagalpuri Arwa Katarni Chawal offering strong brand authenticity and unique features for discerning Indian consumers.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Unique aroma, texture, and health benefits align with current consumer preferences

Sources: FoodNavigator
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand with strong regional authenticity

Sources: Brand Equity
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for specialty rice varieties in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar premium rice products

Sources: Retail360
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other premium rice brands in the market

Sources: Grocery Times
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage scenarios catering to traditional Indian recipes

Sources: Food Business News

Summary

Premium Bhagalpuri Arwa Katarni Chawal offering strong brand authenticity and unique features for discerning Indian consumers.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MITHILA FOODS 1 Kg Bhagalpuri Arwa Katarni Chawal (Rice) \| Special Aromatic & Flavorful Rice \| Soft, Non-Sticky Grains, Easily Digestible, Low GI \| Ideal for Khichdi, Pulao & Kheer \| Authentic Traditional Cultural Flavor From Bihar Estimated Delivery: 2-3 days In Stock	Rs.399.00 Rs.499.00 COD	GO TO STORE GO TO STORE
MITHILA FOODS 1 Kg Bhagalpuri Arwa Katarni Chawal (Rice) \| Special Aromatic & Flavorful Rice \| Soft, Non-Sticky Grains, Easily Digestible, Low GI \| Ideal for Khichdi, Pulao & Kheer \| Authentic Traditional Cultural Flavor From Bihar Estimated Delivery: 2-3 days In Stock COD