Miltop Ragi Whole Grain 1kg 1 kg

0 reviews
Smart Rank ⓘ 65/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 100% natural finger millet whole grain
  • Rich in nutrients for a healthy diet
  • Convenient 1 kg pack size
  • Great value at an affordable price

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in growing market, competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 38
Total / Avg 4.50★ 38
Consensus: 4.50★ from 38 total reviews
Rs.135.00 Rs.200.00
Best price from Amazon.in Amazon.in
Details
Miltop Ragi Sabut is a nutritious whole grain product made from finger millet, also known as Ragi. It is a popular and versatile ingredient in Indian cuisine.

Key Features: - Made from 100% natural finger millet - Rich in calcium and iron - High in dietary fiber - Gluten-free and a good source of protein - Can be used in a variety of dishes like porridge, dosa, idli, and baked goods

For Whom: Miltop Ragi Sabut is suitable for individuals looking to incorporate more whole grains into their diet, as well as those who follow a gluten-free or vegetarian lifestyle.

Pros: - Nutrient-dense and high in important minerals - Versatile ingredient for various recipes - Helps in managing blood sugar levels and promoting gut health

Cons: - Some may find the taste of finger millet to be an acquired one - Requires soaking and cooking before consumption

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High nutritional value and versatile usage in Indian cuisine. FSSAI
Brand Strength 20 18 Established brand with good reputation for quality products. Brand Equity
Category Momentum 20 15 Growing demand for healthy whole grains in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing moderate competition from other finger millet brands. AgriWatch
Use-case Advantage 5 5 Convenient packaging size for households in India. Grocery Today
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in growing market, competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High nutritional value and versatile usage in Indian cuisine.
    Sources: FSSAI
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with good reputation for quality products.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy whole grains in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other finger millet brands.
    Sources: AgriWatch
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient packaging size for households in India.
    Sources: Grocery Today
Summary
Strong brand and product fit in growing market, competitive pricing.

Price Comparison

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Amazon.in More Detail

Rs.135.00 Rs.200.00

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Miltop Ragi Sabut (Finger Millet Whole Grain) 1 kg

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Best price
Rs.135.00 Rs.200.00