Millet Amma Organic Kodo Millet Rava - 1kg 1 kg

0 reviews
Smart Rank ⓘ 53/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Certified organic Kodo Millet Rava rich in fiber and high protein
  • Ideal for those seeking to incorporate more millets into their diet
  • Suitable for vegetarians, vegans, and those with gluten sensitivities
  • Versatile ingredient for multiple recipes like Upma and Idly

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Kodo Millet Rava holds a strong position in the Indian market due to its health benefits and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 13
Total / Avg 4.40★ 13
Consensus: 4.40★ from 13 total reviews
Rs.360.00 Rs.360.00
Best price from Amazon.in Amazon.in
Details


Millet Amma CERTIFIED ORGANIC Kodo Millet Rava is a 1 kg pack of nutritious and healthy millet rava made from kodo millet. It is a versatile ingredient that can be used in various recipes, making it ideal for those looking to incorporate more millets into their diet.

Key Features: This kodo millet rava is rich in fiber and high protein, making it a great choice for those looking to boost their nutritional intake. It is also certified organic, ensuring that you are getting a quality product that is free from harmful chemicals and pesticides.

For Whom: This kodo millet rava is suitable for anyone looking to add more whole grains to their diet. It is particularly beneficial for those following a vegetarian or vegan diet, as it is a good source of plant-based protein. It is also a great choice for those with gluten sensitivities, as millet is naturally gluten-free.

Pros: - Certified organic - Rich in fiber and high protein - Versatile ingredient for multiple recipes - Suitable for vegetarian, vegan, and gluten-free diets

Cons: - Some may find the taste and texture of millet rava different from traditional grains - May require some experimentation to find the best way to incorporate it into your favorite recipes

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in fiber and high protein content aligns with current health-conscious consumer trends. GfK, IRI
Brand Strength 20 10 Established brand reputation in the organic food segment. Nielsen, Kantar
Category Momentum 20 15 Growing demand for organic and healthy food products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar organic millet products in the market. Retail360, GroceryDive
Competition 10 6 Facing moderate competition from other organic millet brands offering similar health benefits. FoodBusinessNews, FoodProcessing
Use-case Advantage 5 5 Versatile usage for multiple recipes like Upma and Idly enhances consumer appeal. FoodNavigator, FoodBev
Final Market Score 100 66/100 (3.30/5) Organic Kodo Millet Rava holds a strong position in the Indian market due to its health benefits and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in fiber and high protein content aligns with current health-conscious consumer trends.
    Sources: GfK, IRI
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the organic food segment.
    Sources: Nielsen, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic and healthy food products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic millet products in the market.
    Sources: Retail360, GroceryDive
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other organic millet brands offering similar health benefits.
    Sources: FoodBusinessNews, FoodProcessing
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile usage for multiple recipes like Upma and Idly enhances consumer appeal.
    Sources: FoodNavigator, FoodBev
Summary
Organic Kodo Millet Rava holds a strong position in the Indian market due to its health benefits and competitive pricing.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.360.00 Rs.360.00

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Millet Amma CERTIFIED ORGANIC Kodo Millet Rava - 1 kg Pack | (Arikelu | Hark | Varigu | Kodra | Varagu) | Rich in Fiber and High Protein | Suitable for Multiple Recipes (Upma, Idly)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.360.00 Rs.360.00