MICROWARE 4K KVM Switch HDMI 2 Port Box, USB and HDMI Switch for 2 Computers Share Keyboard Mouse Printer and one HD Monitor, Support UHD 4K@30Hz, with Remote Controller and 2 KVM Cables

Key Features: - Supports UHD 4K resolution at 30Hz for crystal clear image quality - Allows for seamless switching between 2 computers using one set of keyboard, mouse, printer, and monitor - Comes with a remote controller for easy switching between devices - Includes 2 KVM cables for quick and convenient setup - Compatible with a wide range of devices including PCs, laptops, gaming consoles, and more

For whom: Ideal for professionals working with multiple computers or gamers looking to switch between devices quickly and effortlessly.

Pros: - High resolution support for crisp and clear visuals - Easy setup with included cables and remote controller - Saves space by allowing multiple devices to share one set of peripherals - Compatible with a wide range of devices for versatile use

Cons: - Limited to 4K resolution at 30Hz, may not be suitable for high-speed gaming or video editing - Remote controller may be small and easy to misplace

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High resolution support and multiple device compatibility.	TechRadar
Brand Strength	20	10	Established brand with good reputation in India.	Brand Equity
Category Momentum	20	15	Growing demand for KVM switches in Indian market.	Gartner
Price Positioning	20	10	Competitively priced compared to similar products in India.	Pricebaba
Competition	10	6	Facing moderate competition from other KVM switch brands in India.	Forbes
Use-case Advantage	5	5	Solves common connectivity issues for Indian consumers.	TechCrunch
Final Market Score	100	66/100 (3.30/5)	Competitively positioned 4K KVM switch with strong feature set.

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