Melam Dosa Mix 1Kg

0 reviews

Smart Rank ⓘ 56/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Quickly prepare delicious South Indian breakfast with Melam Plain Rice Dosa Mix
Authentic taste and easy to make, perfect for busy mornings
1kg pack offers great value for money at an affordable price of 148 INR
Enjoy the convenience of a traditional dish without compromising on taste

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned in the growing market for convenient South Indian breakfast options.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.9★	33
Total / Avg	3.90★	33

Consensus: 3.90★ from 33 total reviews

Rs.136.00 Rs.148.00

Best price from

Amazon.in

Details

MELAM Pure and Authentic Plain Rice Dosa Mix is a convenient and easy-to-use product that allows you to make delicious South Indian dosas in no time. It is made with high-quality ingredients and is free from any artificial flavors or preservatives.
Key Features: - 100% pure and authentic ingredients - Easy to prepare dosa mix - Gluten-free and vegan-friendly - Great taste and texture
For whom: This dosa mix is perfect for busy individuals who want to enjoy a traditional South Indian breakfast without spending too much time in the kitchen. It is also great for those who are looking for a gluten-free and vegan-friendly option.
Pros: - Quick and easy to make - Authentic taste and texture - Gluten-free and vegan-friendly - Versatile - can be used to make other South Indian dishes
Cons: - Some may prefer to make dosa batter from scratch for a more traditional taste

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers quick and easy preparation suitable for busy consumers.	Retail Insight
Brand Strength	20	10	Established brand known for authentic South Indian products.	Brand Equity
Category Momentum	20	15	Growing demand for convenient breakfast options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	PriceWatch
Competition	10	6	Facing moderate competition from other ready-to-eat breakfast mixes.	MarketWatch
Use-case Advantage	5	5	Addresses the need for a traditional South Indian breakfast in a convenient format.	Consumer Reports
Final Market Score	100	66/100 (3.30/5)	Well-positioned in the growing market for convenient South Indian breakfast options.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers quick and easy preparation suitable for busy consumers.

Sources: Retail Insight
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand known for authentic South Indian products.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for convenient breakfast options in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: PriceWatch
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other ready-to-eat breakfast mixes.

Sources: MarketWatch
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses the need for a traditional South Indian breakfast in a convenient format.

Sources: Consumer Reports

Summary

Well-positioned in the growing market for convenient South Indian breakfast options.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MELAM PURE AND AUTHENTIC Plain Rice Dosa Mix 1Kg \| Quick & Easy To Make South Indian Breakfast Estimated Delivery: 2-3 days In Stock	Rs.136.00 Rs.148.00 COD	GO TO STORE GO TO STORE
MELAM PURE AND AUTHENTIC Plain Rice Dosa Mix 1Kg \| Quick & Easy To Make South Indian Breakfast Estimated Delivery: 2-3 days In Stock COD