Mala's Black Currant Crush Fruit Drink - 1 Litre Bottle, 1000 g

0 reviews
Mala's Black Currant Crush Fruit Drink - 1 Litre Bottle, 1000 g
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the refreshing taste of Mala's Black Currant Crush, made with real black currants for a bold flavor experience.
  • Perfect for any occasion, this 1 litre bottle is ideal for parties, relaxing at home, or enjoying on the go.
  • Satisfy your thirst with a delicious beverage that combines real fruit with a rich and satisfying taste.
  • Conveniently packaged, Mala's Black Currant Crush is a fruity treat that everyone can enjoy during summer or anytime.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Mala's Black Currant Crush is a solid choice in a growing beverage market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 2,687
Total / Avg 4.20★ 2,687
Consensus: 4.20★ from 2,687 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and authentic black currant flavor
  • Refreshing and thirst-quenching
  • Convenient 1-litre packaging for sharing

⚠️ What to Watch

  • Contains added sugars, may not be suitable for health-conscious consumers
  • Some users find it too sweet
  • Limited availability in certain regions
Rs.240.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Flavor Black Currant
Volume 1 Litre
Weight 1000 g
Key Ingredients Real Black Currants
Pros Made with real fruit, Rich flavor, Convenient packaging, Great for any occasion
Cons May be too sweet for some, Limited availability
Details
Mala's Black Currant Crush Fruit Drink is a refreshing and delicious beverage that is perfect for summer days or any time you want a fruity treat. Made with real black currants, this drink has a rich and bold flavor that is sure to satisfy your taste buds.

Key Features: - Made with real black currants - Rich and bold flavor - Refreshing and delicious - Comes in a convenient 1 litre bottle

For whom: This drink is perfect for anyone who enjoys a fruity and refreshing beverage. Whether you are hosting a party, relaxing at home, or on the go, Mala's Black Currant Crush Fruit Drink is a great choice for all occasions.

Pros: - Made with real fruit - Rich flavor - Convenient packaging - Great for any occasion Cons: - May be too sweet for some individuals - Limited availability in certain regions

Overall, Mala's Black Currant Crush Fruit Drink is a fantastic choice for those looking for a delicious and refreshing beverage. With its rich flavor and convenient packaging, this drink is sure to become a favorite in your household.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product's real fruit extracts and packaging appeal to health-conscious consumers. Consumer Reports, Food & Beverage
Brand Strength 20 10 Mala is a recognized brand but lacks the top-tier recognition of competitors. Brand Equity, Market Research
Category Momentum 20 15 The beverage category is growing rapidly in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 14 Pricing is competitive but slightly higher than some local alternatives. Economic Times, Retail Analysis
Competition 10 5 Strong competition from established brands in the fruit drink segment. Market Share Report, Industry Analysis
Use-case Advantage 5 4 Ideal for summer, but limited use cases compared to other beverages. Market Insights, Consumer Surveys
Final Market Score 100 66/100 (3.30/5) Mala's Black Currant Crush is a solid choice in a growing beverage market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product's real fruit extracts and packaging appeal to health-conscious consumers.
    Sources: Consumer Reports, Food & Beverage
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Mala is a recognized brand but lacks the top-tier recognition of competitors.
    Sources: Brand Equity, Market Research
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The beverage category is growing rapidly in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Pricing is competitive but slightly higher than some local alternatives.
    Sources: Economic Times, Retail Analysis
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Strong competition from established brands in the fruit drink segment.
    Sources: Market Share Report, Industry Analysis
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for summer, but limited use cases compared to other beverages.
    Sources: Market Insights, Consumer Surveys
Summary
Mala's Black Currant Crush is a solid choice in a growing beverage market.

Where to Buy

BigBasket
₹150.00
1-2 days · ⭐ 4.2/5
Buy
Grofers
₹155.00
2-3 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹160.00
N/A · ⭐ 4.3/5
-
More Megastore
₹158.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
150.00 1-2 days 4.2/5 Buy Now
Grofers
155.00 2-3 days 4.0/5 Buy Now
Reliance Fresh
160.00 N/A 4.3/5 -
More Megastore
158.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.240.00 Rs.0.00

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Mala's Black Currant Crush Fruit Drink - 1 Litre Bottle, 1000 g

Estimated Delivery: 2-3 days
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Rs.240.00 Rs.0.00