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Iba Maxx Matte Liquid Lipstick Hot Chocolate Infused with Vitamin E Almond Oil Transfer Proof Long Lasting Waterproof Smudge Proof Velvet Matte Finish Highly Pigmented Lightweight Comfortable Non Sticky and Non Drying Lip Makeup

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Iba Maxx Matte Liquid Lipstick Hot Chocolate Infused with Vitamin E Almond Oil Transfer Proof Long Lasting Waterproof Smudge Proof Velvet Matte Finish Highly Pigmented Lightweight Comfortable Non Sticky and Non Drying Lip Makeup
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with Vitamin E and Almond Oil for lip hydration
  • Long-lasting formula for all-day wear
  • Transfer-proof and waterproof for lasting color
  • Highly pigmented with velvet matte finish for intense look

Market-Based Score (India)

76/100 (3.80/5)
Good value
Highly competitive product with strong brand presence and feature fit in the Indian lipstick market.

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting
  • Transfer-proof
  • Highly pigmented

⚠️ What to Watch

  • May be drying for some
  • Color may vary slightly from online swatches
  • Not completely smudge-proof
Rs.315.00 Rs.450.00
Best price from Amazon.in Amazon.in
Key Features
Category Lip Makeup
Price 450.0000
Key Ingredients Vitamin E, Almond Oil
Finish Velvet Matte
Features Transfer Proof, Long Lasting, Waterproof, Smudge Proof, Highly Pigmented, Lightweight, Non Sticky, Non Drying
Pros Intense pigmentation, Comfortable to wear, Nourishing ingredients
Cons Limited shade range, May require touch-ups
Details

Iba Maxx Matte Liquid Lipstick Hot Chocolate Infused with Vitamin E Almond Oil Transfer Proof Long Lasting Waterproof Smudge Proof Velvet Matte Finish Highly Pigmented Lightweight Comfortable Non Sticky and Non Drying Lip Makeup


Iba Maxx Matte Liquid Lipstick in Hot Chocolate shade is a must-have addition to your makeup collection. Infused with Vitamin E and Almond Oil, it not only provides intense color but also nourishes and hydrates your lips.
Key Features: - Transfer Proof - Long Lasting - Waterproof - Smudge Proof - Velvet Matte Finish - Highly Pigmented - Lightweight and Comfortable - Non Sticky and Non Drying
For whom: This liquid lipstick is perfect for anyone looking for a high-quality, long-lasting lip color that also provides nourishment and hydration to the lips. Whether you're heading to a night out with friends or a busy day at the office, this lipstick will keep you looking and feeling your best.
Pros: - Intense pigmentation - Long-lasting formula - Comfortable to wear - Nourishing ingredients - Transfer-proof and waterproof
Cons: - Limited shade range - May require touch-ups throughout the day

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Meets the demand for transfer-proof, long-lasting, and highly pigmented lipsticks in India. Kantar
Brand Strength 20 18 Established brand with a reputation for high-quality cosmetics in India. Euromonitor
Category Momentum 20 15 Growing demand for long-lasting and transfer-proof lipsticks in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-end lipsticks in the Indian market. Forbes
Competition 10 8 Facing strong competition from other established brands offering similar features in India. Elle
Use-case Advantage 5 5 Offers a comfortable and lightweight wear experience for all-day use. Vogue
Final Market Score 100 76/100 (3.80/5) Highly competitive product with strong brand presence and feature fit in the Indian lipstick market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Meets the demand for transfer-proof, long-lasting, and highly pigmented lipsticks in India.
    Sources: Kantar
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a reputation for high-quality cosmetics in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting and transfer-proof lipsticks in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-end lipsticks in the Indian market.
    Sources: Forbes
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from other established brands offering similar features in India.
    Sources: Elle
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers a comfortable and lightweight wear experience for all-day use.
    Sources: Vogue
Summary
Highly competitive product with strong brand presence and feature fit in the Indian lipstick market.

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Where to Buy

Nykaa
₹595.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹550.00
2-3 days · ⭐ 4.1/5
Buy
Shoppers Stop
₹599.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹590.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
595.00 2-4 days 4.2/5 Buy Now
Amazon India
550.00 2-3 days 4.1/5 Buy Now
Shoppers Stop
599.00 N/A 4.3/5 -
Health & Glow
590.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.315.00 Rs.450.00

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Iba Maxx Matte Liquid Lipstick Hot Chocolate Infused with Vitamin E Almond Oil Transfer Proof Long Lasting Waterproof Smudge Proof Velvet Matte Finish Highly Pigmented Lightweight Comfortable Non Sticky and Non Drying Lip Makeup

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Rs.315.00 Rs.450.00