Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm

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Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Intense black kajal for a bold look
  • Waterproof and smudge-proof for all-day wear
  • Enriched with Aloe Vera for a soothing effect
  • Long-lasting formula up to 36 hours

Market-Based Score (India)

66/100 (3.30/5)
Decent
Blue Heaven 2X Intense Kajal offers a competitive long-lasting option in the Indian kajal market.

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting 36-hour stay
  • Waterproof and smudgeproof
  • Contains aloe vera for added benefits

⚠️ What to Watch

  • May be difficult to remove
  • Some users reported irritation
  • Packaging could be improved
Rs.97.00 Rs.150.00
Best price from Amazon.in Amazon.in
Key Features
Category Kajal
Color Intense Black
Waterproof Yes
Smudge-proof Yes
Duration 36 hours
Enriched With Aloe Vera
Application Smooth
Pros Intense pigmentation, Long-lasting wear
Cons Difficult to remove
Details

Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm

About Product: Blue Heaven 2X Intense Kajal Black Shock is a long-lasting and waterproof kajal that promises to stay put for up to 36 hours. It is enriched with Aloe Vera, providing a smooth application without tugging or smudging throughout the day.
Key Features: - Intense black color - Waterproof and smudge-proof formula - Contains Aloe Vera for a soothing effect - Long-lasting, up to 36 hours of wear
For whom: This kajal is suitable for individuals who are looking for a high-quality, long-lasting kajal that stays put throughout the day without smudging or fading.
Pros: - Intense pigmentation for a bold look - Waterproof and smudge-proof formula - Enriched with Aloe Vera for a soothing effect - Long-lasting wear for up to 36 hours
Cons: - May require a makeup remover for complete removal - Some users may find it difficult to remove completely due to its long-lasting formula.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Highly desired features like 36Hr stay, waterproof, and smudgeproof. Elle, Cosmopolitan
Brand Strength 20 10 Blue Heaven's established reputation in the affordable cosmetics segment. Vogue, Femina
Category Momentum 20 15 Growing demand for long-lasting kajal products in Indian market. Mint, ET
Price Positioning 20 10 Competitive pricing compared to similar long-lasting kajal brands. Grazia, Harper's Bazaar
Competition 10 6 Facing competition from established and emerging kajal brands in the market. Elle, Cosmopolitan
Use-case Advantage 5 5 Aloe Vera ingredient provides added skin benefits for regular kajal users. Femina, Vogue
Final Market Score 100 66/100 (3.30/5) Blue Heaven 2X Intense Kajal offers a competitive long-lasting option in the Indian kajal market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Highly desired features like 36Hr stay, waterproof, and smudgeproof.
    Sources: Elle, Cosmopolitan
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Blue Heaven's established reputation in the affordable cosmetics segment.
    Sources: Vogue, Femina
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting kajal products in Indian market.
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar long-lasting kajal brands.
    Sources: Grazia, Harper's Bazaar
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and emerging kajal brands in the market.
    Sources: Elle, Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Aloe Vera ingredient provides added skin benefits for regular kajal users.
    Sources: Femina, Vogue
Summary
Blue Heaven 2X Intense Kajal offers a competitive long-lasting option in the Indian kajal market.

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Where to Buy

Nykaa
₹125.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹120.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹130.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹135.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
125.00 2-4 days 4.2/5 Buy Now
Flipkart
120.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
130.00 N/A 4.3/5 -
Health & Glow
135.00 N/A 4.1/5 -

Price Comparison

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Rs.97.00 Rs.150.00

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Blue Heaven 2X Intense Kajal Black Shock Upto 36Hr Stay Waterproof Smudgeproof Infused with soothing Aloe Vera Matte Finish Long Lasting Kajal for Women 0 30gm

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Rs.97.00 Rs.150.00