Boonkrong Gold Jasmine Rice - 2kg 2 kg

0 reviews
Boonkrong Gold Jasmine Rice - 2kg 2 kg
Smart Rank ⓘ 64/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy premium quality Thai Hom Mali rice from Thailand
  • Two-pack bundle for convenient stock-up and savings
  • Each pack contains 4.41 lbs (2 kg) of selected rice
  • Experience the aromatic and flavorful Thai Jasmine Gold rice

Market-Based Score (India)

66/100 (3.30/5)
Decent
Premium Thai Jasmine Gold rice with strong brand and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 129
Total / Avg 4.30★ 129
Consensus: 4.30★ from 129 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High quality Thai Hom Mali rice
  • Good value for the quantity
  • Authentic product from Thailand

⚠️ What to Watch

  • Packaging could be improved
  • Some buyers received damaged packages
  • Slightly higher price compared to other brands
Rs.972.00 Rs.1,800.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Selected quality Thai Hom Mali rice - Product of Thailand - Each pack contains 4.41 lbs (2 kg) - Total weight of 2 packs is 70.55 oz (4 kg)

For whom: This rice is perfect for anyone looking for high-quality, fragrant jasmine rice from Thailand. It is great for cooking a variety of dishes and is suitable for both everyday meals and special occasions.

Pros: - Selected quality ensures a delicious flavor - Product of Thailand for authentic taste - Convenient pack size for easy storage

Cons: - May be more expensive than other rice varieties - Limited quantity in each pack (4.41 lbs)

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal packaging size for Indian households, preferred grain type. Livemint, The Financial Express
Brand Strength 20 15 Established reputation for quality Thai rice in India. The Economic Times, Hindu Business Line
Category Momentum 20 10 High demand for premium quality rice in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced for premium Thai rice segment in India. Business Today, India Today
Competition 10 6 Facing competition from local and other imported premium rice brands. The Hindu, Times of India
Use-case Advantage 5 5 Versatile rice suitable for various Indian dishes. Outlook India
Final Market Score 100 66/100 (3.30/5) Premium Thai Jasmine Gold rice with strong brand and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal packaging size for Indian households, preferred grain type.
    Sources: Livemint, The Financial Express
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established reputation for quality Thai rice in India.
    Sources: The Economic Times, Hindu Business Line
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: High demand for premium quality rice in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for premium Thai rice segment in India.
    Sources: Business Today, India Today
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from local and other imported premium rice brands.
    Sources: The Hindu, Times of India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile rice suitable for various Indian dishes.
    Sources: Outlook India
Summary
Premium Thai Jasmine Gold rice with strong brand and competitive pricing.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.972.00 Rs.1,800.00

 GO TO STORE GO TO STORE

Mah Boonkrong Rice Thai Jasmine Gold ? Selected Quality Thai Hom Mali Rice ? Product of Thailand, 4.41 lbs e 70.55 oz e 2 kg, 2 Pack

Estimated Delivery: 2-3 days
In Stock COD

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Rs.972.00 Rs.1,800.00