Alem Ghost Pepper Pickle - 100g

0 reviews
Smart Rank ⓘ 47/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the fiery flavors of Nagaland with authentic Bhut Jolokia Ghost Pepper pickle
  • Savor the unique taste of Raja Mircha Naga King Chilli in every bite of this 100g pickle
  • Made in Nagaland using traditional methods to ensure genuine and delicious quality
  • Indulge in the rich cultural heritage of Nagaland through this flavorful pickle

Market-Based Score (India)

66/100 (3.30/5)
Decent
Unique regional pickle with strong brand and flavor appeal in growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 3
Total / Avg 4.50★ 3
Consensus: 4.50★ from 3 total reviews
Rs.188.00 Rs.200.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Bhut Jolokia Pickle
Weight 100g
Key Ingredient Bhut Jolokia (Ghost Pepper)
Flavor Profile Spicy and flavorful
Production Handcrafted in small batches
Target Audience Spice lovers
Pros Authentic taste of Nagaland
Cons May be too spicy for some
Details
Key Features: - Made with authentic Bhut Jolokia (Ghost Pepper) from Nagaland - Fresh Naga King Chilli pickle - Spicy and flavorful - Handcrafted in small batches

For whom: - Spice lovers who enjoy a fiery kick in their meals - Those who appreciate unique regional flavors - Individuals looking to add a special touch to their dishes

Pros: - Authentic taste of Nagaland - Made with high-quality ingredients - Adds a delicious heat to any meal

Cons: - May be too spicy for those with a low tolerance for heat - Limited availability outside of Nagaland

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich flavor profile with popular Bhut Jolokia and Naga King Chilli. Livemint, NDTV
Brand Strength 20 10 Established brand reputation for authentic Nagaland products. The Hindu, Economic Times
Category Momentum 20 15 Growing demand for unique regional pickles in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar premium pickles. Business Today, Financial Express
Competition 10 6 Facing competition from other regional pickle brands. ThePrint, Scroll.in
Use-case Advantage 5 5 Versatile pickle suitable for various Indian dishes. Outlook, India Today
Final Market Score 100 66/100 (3.30/5) Unique regional pickle with strong brand and flavor appeal in growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich flavor profile with popular Bhut Jolokia and Naga King Chilli.
    Sources: Livemint, NDTV
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation for authentic Nagaland products.
    Sources: The Hindu, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for unique regional pickles in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium pickles.
    Sources: Business Today, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other regional pickle brands.
    Sources: ThePrint, Scroll.in
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile pickle suitable for various Indian dishes.
    Sources: Outlook, India Today
Summary
Unique regional pickle with strong brand and flavor appeal in growing market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.188.00 Rs.200.00

GO TO STORE GO TO STORE

Made In Nagaland | Alem | Bhut Jolokia Pickle Ghost Pepper from Nagaland | Raja Mircha | Fresh Naga King Chilli Pickle | 100g

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.188.00 Rs.200.00