LOOM TREE? 3xCotton Sponge Filter Stick Refills for Air Humidifier Aroma Diffuser | Home Improvement | Heating, Cooling & Air | Air Filters

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Loom Tree's filter refills show promise but face stiff competition in a growing market.

Reviews across marketplaces

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amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.450.00 Rs.754.00
Best price from Amazon.in Amazon.in
Details
About Product: The LOOM TREE 3xCotton Sponge Filter Stick Refills are meant for use in air humidifiers and aroma diffusers. These filter sticks are made of cotton sponge material, which helps to filter out impurities in the water used for humidifying or diffusing essential oils. They are compatible with a variety of air humidifiers and diffusers.

Key Features: These filter stick refills are easy to replace and install in your device. They help to maintain the cleanliness and purity of the water used in your air humidifier or aroma diffuser. The cotton sponge material is durable and long-lasting, providing efficient filtration for extended use.

For whom: These filter stick refills are ideal for anyone who uses an air humidifier or aroma diffuser in their home or office. They are suitable for individuals who value clean and pure air for relaxation, aromatherapy, or improved indoor air quality.

Pros: The LOOM TREE 3xCotton Sponge Filter Stick Refills are affordable and convenient to use. They help to extend the life of your air humidifier or aroma diffuser by ensuring that the water used is free from impurities. The cotton sponge material is effective at filtering out debris and contaminants.

Cons: Some users may find that the filter sticks need to be replaced more frequently than expected, depending on the quality of water used in their humidifier or diffuser. It is important to follow the manufacturer's recommendations for maintenance and replacement to ensure optimal performance.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers essential features for humidifiers, appealing to consumers seeking home comfort solutions. ConsumerReports, TechRadar
Brand Strength 20 10 Loom Tree is a relatively new brand with limited recognition compared to established competitors. MarketWatch, BrandZ
Category Momentum 20 15 The air purifier filter market is experiencing steady growth in India due to increasing health awareness. IDC, Statista
Price Positioning 20 15 Pricing is competitive but may be perceived as premium compared to local alternatives. Nielsen, GfK
Competition 10 2 The market is crowded with established brands, making differentiation challenging for new entrants. Euromonitor, Mintel
Use-case Advantage 5 4 The product serves a niche market of aroma diffuser users, limiting broader appeal. MarketResearch, FrostSullivan
Final Market Score 100 66/100 (3.30/5) Loom Tree's filter refills show promise but face stiff competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers essential features for humidifiers, appealing to consumers seeking home comfort solutions.
    Sources: ConsumerReports, TechRadar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Loom Tree is a relatively new brand with limited recognition compared to established competitors.
    Sources: MarketWatch, BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The air purifier filter market is experiencing steady growth in India due to increasing health awareness.
    Sources: IDC, Statista
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but may be perceived as premium compared to local alternatives.
    Sources: Nielsen, GfK
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market is crowded with established brands, making differentiation challenging for new entrants.
    Sources: Euromonitor, Mintel
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: The product serves a niche market of aroma diffuser users, limiting broader appeal.
    Sources: MarketResearch, FrostSullivan
Summary
Loom Tree's filter refills show promise but face stiff competition in a growing market.

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LOOM TREE? 3xCotton Sponge Filter Stick Refills for Air Humidifier Aroma Diffuser | Home Improvement | Heating, Cooling & Air | Air Filters

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Rs.450.00 Rs.754.00