Little Joys Masala Millet Noodles - 10g

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Smart Rank ⓘ 52/100
Based on Market Score (86/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Nutritious and tasty multigrain millet noodles with classic masala flavor
  • Free from preservatives, MSG, and maida for a natural and healthy option
  • Each pack provides 10g of protein, perfect for increasing daily intake
  • Convenient pack of 6 noodles ideal for health-conscious individuals

Market-Based Score (India)

86/100 (4.30/5)
Excellent
A promising entry in the Indian ready-to-eat multigrain noodle segment, offering a healthy and convenient meal option for health-conscious consumers.

Reviews across marketplaces

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amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.234.00 Rs.234.00
Best price from Amazon.in Amazon.in
Details

Key Features: - Made with a blend of multigrain millet including wheat and bajra - Classic masala flavor for a delicious taste - Non-fried, preservatives-free, and no MSG or maida - Each pack contains 10g of protein - Comes in a pack of 6 noodles for convenient use For whom: - Health-conscious individuals looking for a nutritious and tasty noodle option - Those who prefer natural ingredients and avoid preservatives and artificial flavors - People looking to increase their protein intake without sacrificing flavor
Pros: - Multigrain millet blend adds a nutritional boost compared to traditional noodles - Classic masala flavor satisfies the taste buds without unhealthy additives - High protein content makes it a filling and satisfying meal option Cons: - May not appeal to those who prefer traditional fried noodles - Some may find the masala flavor too spicy or strong - Pack of 6 may be too much for those who prefer single-serve portions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Strong alignment with current consumer preferences for natural ingredients and high protein content. NDTV Food, Food Navigator
Brand Strength 20 18 Established brand reputation for quality and innovation in the health food segment. Economic Times, Livemint
Category Momentum 20 15 Growing demand for convenient and healthy ready-to-eat options in Indian market. Mint, Business Standard
Price Positioning 20 15 Competitively priced compared to similar premium multigrain noodle products in the market. Food Business News, Food Processing
Competition 10 10 Facing moderate competition from other established multigrain noodle brands offering similar health benefits. Food Dive, Food Business Review
Use-case Advantage 5 4 Addresses the growing trend of health-conscious consumers seeking nutritious meal options with convenience. Food Technology, Food Safety News
Final Market Score 100 86/100 (4.30/5) A promising entry in the Indian ready-to-eat multigrain noodle segment, offering a healthy and convenient meal option for health-conscious consumers.
Market-Based Score
86/100 (4.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Strong alignment with current consumer preferences for natural ingredients and high protein content.
    Sources: NDTV Food, Food Navigator
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand reputation for quality and innovation in the health food segment.
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient and healthy ready-to-eat options in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar premium multigrain noodle products in the market.
    Sources: Food Business News, Food Processing
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other established multigrain noodle brands offering similar health benefits.
    Sources: Food Dive, Food Business Review
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Addresses the growing trend of health-conscious consumers seeking nutritious meal options with convenience.
    Sources: Food Technology, Food Safety News
Summary
A promising entry in the Indian ready-to-eat multigrain noodle segment, offering a healthy and convenient meal option for health-conscious consumers.

Price Comparison

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Amazon.in More Detail

Rs.234.00 Rs.234.00

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Little Joys Multigrain Millet Noodles, Classic Masala Flavor | With Wheat & Bajra | Non- Fried, Preservatives-Free, No MSG, No Maida | 10g protein per pack | Pack of 6 Noodles

Estimated Delivery: 2-3 days
In Stock COD

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Rs.234.00 Rs.234.00