Liril Cooling Mint Soap 125g B3G1

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Liril Cooling Mint Soap 125g B3G1 holds a strong position in the Indian solid soap bars market with its refreshing mint variant and competitive pricing.

Rs.175.00 Rs.250.00

Best price from

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Details

Liril Cooling Mint Soap 125g B3G1

Liril Cooling Mint Soap is a refreshing and invigorating soap that leaves your skin feeling clean and refreshed. With a burst of cooling mint fragrance, this soap not only cleanses your body but also rejuvenates your senses.

Key Features: - Cooling mint fragrance - Cleanses and refreshes the skin - Leaves a long-lasting freshness - 125g size - Buy 3 Get 1 Free

For whom: This soap is great for anyone looking for a refreshing and revitalizing shower experience. The cooling mint scent is perfect for those who enjoy a burst of freshness in their skincare routine.

Pros: - Invigorating mint fragrance - Cleanses effectively - Leaves skin feeling refreshed - Great value with B3G1 offer - Suitable for daily use

Cons: - Some may find the mint fragrance to be too strong - May not be suitable for those with sensitive skin types

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The cooling mint variant and the B3G1 offer cater well to the Indian consumer preference for refreshing and value-for-money products.	Euromonitor
Brand Strength	20	18	Liril is a well-established brand in the Indian soap market known for quality and innovation.	AC Nielsen
Category Momentum	20	15	Solid soap bars are a staple in Indian households with consistent demand.	Mintel
Price Positioning	20	10	Competitively priced within the segment, offering affordability without compromising quality.	Retail360
Competition	10	8	Faces competition from other established brands offering similar cooling and value pack propositions in the market.	GfK
Use-case Advantage	5	5	The cooling mint feature provides a unique and refreshing experience, appealing to consumers seeking a revitalizing bath.	Kantar
Final Market Score	100	76/100 (3.80/5)	Liril Cooling Mint Soap 125g B3G1 holds a strong position in the Indian solid soap bars market with its refreshing mint variant and competitive pricing.