Lays Chilli Crunch 48g

0 reviews
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a burst of spicy and sweet flavors in every bite
  • Perfect for those who enjoy bold taste profiles
  • Convenient 48g pack for on-the-go snacking
  • Share with friends and family during gatherings

Market-Based Score (India)

66/100 (3.30/5)
Decent
Lay's Hot and Sweet Chilli, 48g offers a unique flavor profile and competitive pricing in the growing Indian snacks market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 634
Total / Avg 4.40★ 634
Consensus: 4.40★ from 634 total reviews
Rs.20.00 Rs.20.00
Best price from Amazon.in Amazon.in
Details
Add a burst of flavor to your snack time with Lay's Hot and Sweet Chilli chips. These crunchy and delicious chips are perfect for those who love a spicy and sweet combination in their snacks.

Key Features: - Spicy and sweet flavor combination - Crunchy texture - Convenient 48g pack size

For whom: Perfect for those who enjoy bold flavors and like to experiment with different taste profiles. Great for sharing with friends and family during gatherings or as a tasty snack on-the-go.

Pros: - Unique flavor combination - Convenient pack size for on-the-go snacking - Crunchy and satisfying texture

Cons: - May be too spicy for those who prefer milder flavors - Limited availability in some regions

Indulge in the bold and flavorful taste of Lay's Hot and Sweet Chilli chips for a snack that's sure to satisfy your cravings.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique flavor profile of hot and sweet chilli appeals to Indian consumers NDTV, The Hindu
Brand Strength 20 10 Lay's is a well-established brand in the Indian market Business Standard, Forbes
Category Momentum 20 15 Strong growth in snacks & sweets category in India Mint, ET
Price Positioning 20 10 Competitively priced for the 48g pack size in the Indian market Livemint, Moneycontrol
Competition 10 6 Facing competition from local and international snack brands in India CNBC, The Economic Times
Use-case Advantage 5 5 Convenient pack size for on-the-go snacking occasions India Today
Final Market Score 100 66/100 (3.30/5) Lay's Hot and Sweet Chilli, 48g offers a unique flavor profile and competitive pricing in the growing Indian snacks market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique flavor profile of hot and sweet chilli appeals to Indian consumers
    Sources: NDTV, The Hindu
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Lay's is a well-established brand in the Indian market
    Sources: Business Standard, Forbes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong growth in snacks & sweets category in India
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the 48g pack size in the Indian market
    Sources: Livemint, Moneycontrol
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from local and international snack brands in India
    Sources: CNBC, The Economic Times
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient pack size for on-the-go snacking occasions
    Sources: India Today
Summary
Lay's Hot and Sweet Chilli, 48g offers a unique flavor profile and competitive pricing in the growing Indian snacks market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.20.00 Rs.20.00

GO TO STORE GO TO STORE

Lay?s Hot and Sweet Chilli, 48g

Estimated Delivery: 2-3 days
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Rs.20.00 Rs.20.00