Ariel Matic Clean 1L
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Formulated for front-loading washing machines to effectively remove tough stains
- Provides a deep clean for your laundry, ensuring a fresh and spotless result
- Convenient 1 litre pack size offers value and ease of use for households
- Ideal for those seeking a powerful detergent for front-loading machines
Market-Based Score (India)
66/100 (3.30/5)
Decent Ariel Matic Front Load Liquid Detergent holds a strong position in the growing premium laundry detergent segment in India.
Key Features
Category | Liquid Detergent |
---|---|
Model | B089DVH4Y7 |
Price | 259.00 |
Pack Size | 1 Litre |
Formulation | Front Load |
Stain Removal | Yes |
Deep Clean | Yes |
Convenience | Convenient packaging |
Details
Ariel Matic Liquid Detergent Front Load is a specially formulated liquid detergent designed for front-loading washing machines. It helps remove tough stains and provides a deep clean for your laundry.
Key Features: - Formulated for front-loading washing machines - Removes tough stains - Provides a deep clean - Comes in a convenient 1 litre pack For whom: Ideal for households with front-loading washing machines that need a powerful detergent to tackle tough stains and deliver a deep clean to their laundry.
Pros: - Effectively removes tough stains - Works well in front-loading washing machines - Convenient packaging size Cons: - May be more expensive than other detergent options - Strong fragrance may not be suitable for sensitive individuals
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Tailored for front load washing machines, meeting the needs of modern Indian households. | Hindu Business Line, Financial Express |
Brand Strength | 20 | 10 | Ariel is a well-established and trusted brand in the Indian market. | Economic Times, Livemint |
Category Momentum | 20 | 15 | Growing demand for premium laundry detergents in Indian market. | Mint, Business Standard |
Price Positioning | 20 | 10 | Competitively priced compared to other premium liquid detergents in the market. | Business Today, CNBC TV18 |
Competition | 10 | 6 | Facing competition from other established liquid detergent brands in the market. | Outlook India, The Economic Times |
Use-case Advantage | 5 | 5 | Convenient liquid form for easy and effective cleaning of front load machines. | The Tribune, India Today |
Final Market Score | 100 | 66/100 (3.30/5) | Ariel Matic Front Load Liquid Detergent holds a strong position in the growing premium laundry detergent segment in India. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Tailored for front load washing machines, meeting the needs of modern Indian households.Sources: Hindu Business Line, Financial Express -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Ariel is a well-established and trusted brand in the Indian market.Sources: Economic Times, Livemint -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium laundry detergents in Indian market.Sources: Mint, Business Standard -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to other premium liquid detergents in the market.Sources: Business Today, CNBC TV18 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other established liquid detergent brands in the market.Sources: Outlook India, The Economic Times -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient liquid form for easy and effective cleaning of front load machines.Sources: The Tribune, India Today
Summary
Ariel Matic Front Load Liquid Detergent holds a strong position in the growing premium laundry detergent segment in India.
Quick Compare

Rs.259.00
⭐ Reviews Summary
✅ What Users Love
- Effective cleaning power
- Convenient liquid form
- Suitable for front load washing machines
⚠️ What to Watch
- Expensive compared to powder detergents
- May require more product per wash
- Some users reported leakage issues

Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Eco-friendly and biodegradable material
- Effective at keeping food fresh and preventing spills
- Versatile for various food items and easy to cut to size
⚠️ What to Watch
- May not be as durable as traditional plastic wraps
- Can be slightly more expensive than regular wrapping options
- Limited availability in some regions

Rs.1,000.00
⭐ Reviews Summary
✅ What Users Love
- High absorbency
- Leak proof
- Overnight protection
⚠️ What to Watch
- Sizing may not be accurate for all users
- Some users found the material uncomfortable
- Packaging could be improved for better storage
Where to Buy
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