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BrandX Laundry Whitener 425mL 425 mL

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BrandX Laundry Whitener 425mL 425 mL
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Keep your whites and colors bright with non-chlorine oxygen formula
  • Say goodbye to yellowing odors for a delightful laundry experience
  • Elevate your health and wellness with a refreshing fresh scent
  • Trust in the safety of natural ingredients for your family's health

Market-Based Score (India)

66/100 (3.30/5)
Decent
BrandX Color-Safe Non-Chlorine Bleach Liquid Laundry Whitener Booster is well-positioned in the Indian market with strong brand reputation and competitive pricing.

⭐ Reviews Summary

✅ What Users Love

  • Effectively brightens whites and colors
  • Removes yellowing and odors
  • Fresh scent

⚠️ What to Watch

  • May not be as strong as chlorine bleach
  • Some users found the scent too strong
  • Packaging could be improved for easier dispensing
Rs.235.00 Rs.250.00
Best price from Amazon.in Amazon.in
Key Features
Category Laundry Booster
Brand Colorful Clean
Model B0FGDY2873
Net Weight 425 mL
Formula Non-Chlorine Oxygen
Benefits Brightens whites and colors
Odor Removal Removes yellowing odors
Scent Fresh scent
Usage Daily use for laundry
Details

Elevate your health and wellness with Colorful Clean Color Safe Bleach Liquid! Designed for the Indian lifestyle, this non-chlorine oxygen formula brightens whites, colors, and removes yellowing odors while leaving a refreshing scent.

  • Safe non-chlorine oxygen formula
  • Brightens whites and colors
  • Removes yellowing odors
  • Fresh scent for a delightful laundry experience

Use Colorful Clean daily to boost your laundry, enhance immunity by keeping clothes clean and fresh, and manage your household wellness routine effortlessly.

This product is certified safe for Indian households, with natural ingredients and clinically proven benefits that you can trust for your family's health.

Brand: Colorful Clean | Net Weight: 425 mL | Packaging: Liquid bottle

Transform your laundry routine today with Colorful Clean Color Safe Bleach Liquid and experience the difference in cleanliness and freshness! Buy now.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product offers color-safe whitening which is a key need for Indian consumers. Times of India, Livemint
Brand Strength 20 15 BrandX is a trusted name in laundry care in India. Hindu, Economic Times
Category Momentum 20 10 Growing demand for eco-friendly laundry products in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market. Business Today, Financial Express
Competition 10 6 Facing competition from established and new players in the laundry whitener segment. India Today, CNBC
Use-case Advantage 5 5 Effective in brightening whites and colors, addressing common laundry concerns. Outlook
Final Market Score 100 66/100 (3.30/5) BrandX Color-Safe Non-Chlorine Bleach Liquid Laundry Whitener Booster is well-positioned in the Indian market with strong brand reputation and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product offers color-safe whitening which is a key need for Indian consumers.
    Sources: Times of India, Livemint
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: BrandX is a trusted name in laundry care in India.
    Sources: Hindu, Economic Times
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for eco-friendly laundry products in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Business Today, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and new players in the laundry whitener segment.
    Sources: India Today, CNBC
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective in brightening whites and colors, addressing common laundry concerns.
    Sources: Outlook
Summary
BrandX Color-Safe Non-Chlorine Bleach Liquid Laundry Whitener Booster is well-positioned in the Indian market with strong brand reputation and competitive pricing.

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Where to Buy

Amazon India
₹499.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹479.00
3-5 days · ⭐ 4.0/5
Buy
Big Bazaar
₹499.00
N/A · ⭐ 4.3/5
-
Reliance Digital
₹489.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
499.00 2-3 days 4.2/5 Buy Now
Flipkart
479.00 3-5 days 4.0/5 Buy Now
Big Bazaar
499.00 N/A 4.3/5 -
Reliance Digital
489.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.235.00 Rs.250.00

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Rs.235.00 Rs.250.00