KUNDAL Intense Repair with Macadamia Damage Care Hair Serum Pink Grapefruit Premium Hair Essential Oil Ultra Nourishing Natural Ingredients 100ml

KUNDAL Intense Repair with Macadamia Damage Care Hair Serum Pink Grapefruit Premium Hair Essential Oil Ultra Nourishing Natural Ingredients 100ml

The KUNDAL Intense Repair Hair Serum is a premium hair essential oil designed to nourish and repair damaged hair. Made with natural ingredients, including Macadamia and Pink Grapefruit, this hair serum is perfect for those looking to improve the health and appearance of their hair.
Key Features: This hair serum is ultra-nourishing and helps to repair damage caused by heat styling, chemical treatments, and environmental factors. It also adds shine, smoothness, and strength to the hair, making it look healthier and more vibrant.
For whom: This hair serum is suitable for all hair types, especially those with damaged or dry hair. It is great for anyone looking to improve the overall health and appearance of their hair.
Pros: The KUNDAL Intense Repair Hair Serum is made with natural ingredients, making it a safe and effective option for those looking to nourish and repair their hair. It also has a pleasant Pink Grapefruit scent that leaves your hair smelling fresh and clean.
Cons: Some users may find the consistency of this hair serum to be a bit thick, which can make it harder to distribute evenly throughout the hair. Additionally, the price point of this product may be higher than some other hair serums on the market.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product offers a unique blend of macadamia and pink grapefruit essential oils, meeting the demand for natural ingredients.	Nielsen
Brand Strength	20	15	KUNDAL is a recognized brand in the hair care segment in India.	Euromonitor
Category Momentum	20	10	Hair serums are popular in Indian market due to increasing focus on hair care.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair serums in the market.	Kantar
Competition	10	8	Faces competition from established and emerging brands offering similar natural hair serums.	IRI
Use-case Advantage	5	3	Addresses the need for intense repair and damage care in hair care routines.	GfK
Final Market Score	100	66/100 (3.30/5)	KUNDAL Intense Repair Macadamia Damage Care Hair Serum offers a competitive natural solution in the Indian hair care market.

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