Kozicare Kojic Acid Face Wash Acno Fight 2 Salicylic Acid for Glowing Skin Reducing Acne Smoothing Skin for Women Men 100 Ml

This Kozicare Kojic Acid Face Wash is specially formulated with 2% Salicylic Acid to target acne and breakouts, while also containing Kojic Acid to help brighten and even out skin tone.

Key Features:
- Contains 2% Salicylic Acid for acne-fighting properties
- Infused with Kojic Acid for brightening and evening out skin tone
- Helps to reduce acne and breakouts
- Leaves skin feeling smooth and refreshed
For whom:
This face wash is suitable for both women and men who are looking to improve their skin's appearance, reduce acne, and achieve a glowing complexion.

Pros:
- Effective at reducing acne and breakouts
- Brightens and evens out skin tone
- Leaves skin feeling smooth and refreshed
- Suitable for both women and men
Cons:
- May not be suitable for those with sensitive skin
- Strong scent may be overpowering for some users
- 100 ml size may run out quickly for daily use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients for acne treatment and skin glow	Dermatologist Times
Brand Strength	20	10	Established brand with good reputation in skincare	Brandwatch
Category Momentum	20	15	Growing demand for skincare products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail Insights
Competition	10	6	Facing competition from other popular face wash brands in India	Beauty Monitor
Use-case Advantage	5	5	Addresses common skin issues like acne and dullness effectively	Vogue
Final Market Score	100	66/100 (3.30/5)	Competitively positioned face wash with good market potential in India

Factor	Rating (out of 5)	Notes
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