Kohinoor Basmati Rice Fragrant 10kg 10 kg

0 reviews
Kohinoor Basmati Rice Fragrant 10kg 10 kg
Smart Rank ⓘ 55/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Premium quality Kohinoor Mogra Broken Basmati Rice
  • Sourced from the finest basmati fields
  • Convenient 10 kg pack for bulk purchase
  • Great value at an affordable price point

Market-Based Score (India)

66/100 (3.30/5)
Decent
Kohinoor Mogra Broken Basmati Rice, 10 kg offers a balanced package for Indian consumers.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 25
Total / Avg 4.10★ 25
Consensus: 4.10★ from 25 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Good quality rice grains
  • Nice fragrance when cooked
  • Value for money in bulk packaging

⚠️ What to Watch

  • Some buyers received damaged packaging
  • Occasional presence of small stones in rice
  • Cooking time may vary for some grains
Rs.945.00 Rs.1,145.00
Best price from Amazon.in Amazon.in
Details
About Product: Kohinoor Mogra Broken Basmati Rice is a premium quality rice that is known for its fragrance, long grains, and delicious taste. It is perfect for everyday meals and special occasions.

Key Features: - Broken Basmati rice - Aromatic fragrance - Long grains - Versatile for various dishes

For whom: This rice is suitable for anyone looking for high-quality basmati rice that is both affordable and delicious. It is perfect for households, restaurants, and catering businesses.

Pros: - Fragrant aroma that enhances the overall meal - Long grains give a nice texture to dishes - Versatile for different types of cuisine

Cons: - Some may find the broken grains to be a downside for presentation - May require rinsing before cooking to remove excess starch

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal broken grain size for Indian cooking practices The Hindu, India Today
Brand Strength 20 10 Kohinoor is a trusted brand in India Economic Times, Livemint
Category Momentum 20 15 Basmati rice demand rising in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced in the premium segment Financial Express, Business Today
Competition 10 6 Facing competition from local and international brands Hindustan Times, The Indian Express
Use-case Advantage 5 5 Versatile for daily meals and special occasions Outlook, The Tribune
Final Market Score 100 66/100 (3.30/5) Kohinoor Mogra Broken Basmati Rice, 10 kg offers a balanced package for Indian consumers.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal broken grain size for Indian cooking practices
    Sources: The Hindu, India Today
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Kohinoor is a trusted brand in India
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Basmati rice demand rising in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced in the premium segment
    Sources: Financial Express, Business Today
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from local and international brands
    Sources: Hindustan Times, The Indian Express
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile for daily meals and special occasions
    Sources: Outlook, The Tribune
Summary
Kohinoor Mogra Broken Basmati Rice, 10 kg offers a balanced package for Indian consumers.

Price Comparison

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Amazon.in More Detail

Rs.945.00 Rs.1,145.00

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Kohinoor Mogra Broken Basmati Rice, 10 kg

Estimated Delivery: 2-3 days
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Rs.945.00 Rs.1,145.00