Kitchens of India Malabari Stew - Ready to Eat 285g

0 reviews

Smart Rank ⓘ 65/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Delicious Malabari Chicken Stew ready to eat in minutes
Savor authentic Indian flavors without any hassle
Convenient microwavable option for a quick meal
Enjoy a taste of India at an affordable price point

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned ready-to-eat Malabari Chicken Stew catering to growing demand in the Indian market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.3★	162
Total / Avg	4.30★	162

Consensus: 4.30★ from 162 total reviews

Rs.260.00 Rs.260.00

Best price from

Amazon.in

Details

This Kitchens of India Malabari Chicken Stew is a ready-to-eat Indian food product that offers the authentic taste of Malabar region in Kerala. Simply heat it up and it's ready to be enjoyed in minutes.

Key Features: - Microwavable for quick and convenient preparation - Made with high-quality ingredients and traditional Indian spices - Rich and flavorful stew that captures the essence of Malabari cuisine

For whom: This product is perfect for those looking for a quick and delicious Indian meal without the hassle of cooking from scratch. It's great for busy individuals, students, and anyone craving authentic Indian flavors.

Pros: - Authentic taste and flavors - Easy and quick preparation - Convenient packaging for on-the-go meals

Cons: - May be a bit spicy for those who are sensitive to heat - Portion size could be too small for some individuals

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Microwavable packaging and authentic Malabari chicken stew recipe	NDTV Food, Times of India
Brand Strength	20	10	ITC's strong brand reputation in Indian food industry	Forbes India, Business Today
Category Momentum	20	15	Growing demand for convenient ready-to-eat meals in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar ready-to-eat products	The Economic Times, Livemint
Competition	10	6	Facing competition from other established ready-to-eat Indian food brands	Business Standard, The Hindu
Use-case Advantage	5	5	Convenient meal solution for busy individuals seeking authentic Indian flavors	FoodNavigator Asia
Final Market Score	100	66/100 (3.30/5)	Well-positioned ready-to-eat Malabari Chicken Stew catering to growing demand in the Indian market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Microwavable packaging and authentic Malabari chicken stew recipe

Sources: NDTV Food, Times of India
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: ITC's strong brand reputation in Indian food industry

Sources: Forbes India, Business Today
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for convenient ready-to-eat meals in Indian market

Sources: Mintel, Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar ready-to-eat products

Sources: The Economic Times, Livemint
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from other established ready-to-eat Indian food brands

Sources: Business Standard, The Hindu
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient meal solution for busy individuals seeking authentic Indian flavors

Sources: FoodNavigator Asia

Summary

Well-positioned ready-to-eat Malabari Chicken Stew catering to growing demand in the Indian market.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Kitchens of India Malabari Chicken Stew, ITC Ready to Eat Indian Food, Just Heat and Eat, Microwavable, 285g Estimated Delivery: 2-3 days In Stock	Rs.260.00 Rs.260.00 COD	GO TO STORE GO TO STORE
Kitchens of India Malabari Chicken Stew, ITC Ready to Eat Indian Food, Just Heat and Eat, Microwavable, 285g Estimated Delivery: 2-3 days In Stock COD