KHAOFULL Oats Boost - 250gm
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a quick, healthy breakfast with KHAOFULL Oats Upma Mix
- High-fiber oats combined with vegetables and seasonings
- Convenient ready-to-cook option for busy mornings
- Wholesome and delicious way to start your day with 250gm pack
Market-Based Score (India)
66/100 (3.30/5)
Decent Well-positioned in the Indian breakfast cereal market with a balanced offering for health-conscious consumers.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 0★ | 0 |
| Total / Avg | 0.00★ | 0 |
Consensus:
0.00★ from 0 total reviews
Rs.230.00 Rs.249.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Ready-to-Cook Breakfast |
|---|---|
| Weight | 250gm |
| Key Ingredients | High-Fiber Oats, Vegetables, Seasonings |
| Preparation | Ready-to-Cook |
| Pros | High-Fiber, Quick Preparation, Flavorful |
| Cons | Not Gluten-Free, Texture Difference from Traditional Upma |
| Price | 249.00 |
Details
The KHAOFULL Oats Upma Mix is a ready-to-cook healthy breakfast option that is perfect for those looking for a quick and nutritious meal. It is made with high-fiber, wholesome oats, along with vegetables and seasonings to create a delicious and satisfying dish.
This product is great for anyone who is looking to start their day with a nutritious meal that will keep them full and energized. Whether you're a busy professional, a student on-the-go, or just someone who wants a healthy breakfast option, the KHAOFULL Oats Upma Mix is a convenient and tasty choice.
Key Features:
- Made with high-fiber oats for a nutritious breakfast option
- Includes vegetables and seasonings for added flavor and nutrition
- Ready-to-cook mix for a quick and easy meal preparation
- Convenient and portable packaging for on-the-go consumption
Pros:
- High-fiber content helps with digestion and stays full for longer
- Easy and quick to prepare, perfect for busy mornings
- Delicious and flavorful with the added vegetables and seasonings
Cons:
- May not be suitable for those with gluten intolerance (contains oats)
- Some may find the texture of oats in Upma different from traditional Upma made with semolina
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Offers a unique blend of high-fiber oats, vegetables, and seasonings catering to health-conscious consumers. | Euromonitor |
| Brand Strength | 20 | 10 | Established brand reputation in the breakfast cereal category. | Nielsen |
| Category Momentum | 20 | 15 | Growing demand for convenient and healthy breakfast options in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | GfK |
| Competition | 10 | 6 | Facing moderate competition from other established and emerging brands offering similar breakfast cereal products. | IRI |
| Use-case Advantage | 5 | 5 | Addresses the need for a quick and nutritious breakfast option for busy individuals. | Kantar |
| Final Market Score | 100 | 66/100 (3.30/5) | Well-positioned in the Indian breakfast cereal market with a balanced offering for health-conscious consumers. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers a unique blend of high-fiber oats, vegetables, and seasonings catering to health-conscious consumers.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand reputation in the breakfast cereal category.Sources: Nielsen -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for convenient and healthy breakfast options in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: GfK -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other established and emerging brands offering similar breakfast cereal products.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the need for a quick and nutritious breakfast option for busy individuals.Sources: Kantar
Summary
Well-positioned in the Indian breakfast cereal market with a balanced offering for health-conscious consumers.
Quick Compare
Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and quick to prepare.
- High in fiber and nutritious ingredients.
- Pleasant taste with a good mix of vegetables.
⚠️ What to Watch
- Some users found it too salty.
- Texture may be too soft for some preferences.
- Limited serving size for larger families.
Rs.2,499.00
⭐ Reviews Summary
✅ What Users Love
- Great taste and flavor that appeals to both kids and adults.
- Convenient packaging with two boxes for better value.
- Crispy texture that stays crunchy in milk.
⚠️ What to Watch
- Higher sugar content compared to other cereals.
- Some customers noted it can be too sweet for their preference.
- Price may be considered high for a cereal product.
Rs.2,499.00
⭐ Reviews Summary
✅ What Users Love
- Great taste with a perfect balance of sweetness.
- Gluten-free option suitable for various dietary needs.
- Convenient packaging with a pack of two for value.
⚠️ What to Watch
- Some customers find it too sweet for their preference.
- Occasional issues with stale or broken pieces in the box.
- Higher price point compared to similar cereals.
Rs.2,499.00
⭐ Reviews Summary
✅ What Users Love
- Delicious chocolate flavor reminiscent of Oreos.
- Crunchy texture that appeals to both kids and adults.
- Convenient packaging with a pack of 2 for better value.
⚠️ What to Watch
- High sugar content may not be suitable for health-conscious consumers.
- Some find the flavor too sweet or artificial.
- Limited availability in certain regions.
Where to Buy
Price Comparison
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More Detail
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KHAOFULL Oats Upma Mix ? Ready-to-Cook Healthy Breakfast | High-Fiber, Wholesome Oats with Vegetables & Seasonings | 250gm Estimated Delivery: 2-3 days
In Stock
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Rs.230.00 Rs.249.00 COD
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KHAOFULL Oats Upma Mix ? Ready-to-Cook Healthy Breakfast | High-Fiber, Wholesome Oats with Vegetables & Seasonings | 250gm Estimated Delivery: 2-3 days
In Stock
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