Kewpie Mayo Creamy Drizzle 520ml 520 ml

0 reviews

Smart Rank ⓘ 55/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Add a touch of Japanese flavor to your dishes with Kewpie Mayo
Versatile condiment loved by sushi fans and sandwich enthusiasts
Creamy, rich texture and slightly sweet, tangy flavor set it apart
Unique flavor profile that adds a delicious twist to any dish

Market-Based Score (India)

66/100 (3.30/5)

Decent

Kewpie Mayo holds a strong position in the premium spreads segment in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	21
Total / Avg	4.40★	21

Consensus: 4.40★ from 21 total reviews

Rs.780.00 Rs.999.00

Best price from

Amazon.in

Details

Kewpie Mayonnaise Japanese Style, also known as Kewpie Mayo, is a beloved condiment that originated in Japan. Its rich and creamy texture, along with a slightly sweet and tangy flavor, sets it apart from other mayonnaise brands.

Key Features:
- Creamy and rich texture
- Slightly sweet and tangy flavor
- Versatile condiment for various dishes

For whom:
Kewpie Mayo is perfect for anyone looking to add a touch of Japanese flavor to their dishes. It is a favorite among sushi lovers, sandwich enthusiasts, and those who enjoy experimenting with different cuisines.

Pros:
- Unique Japanese flavor profile
- Creamy and rich consistency
- Adds a delicious twist to any dish

Cons:
- Higher price point compared to other mayonnaise brands
- Some may find the sweetness too overpowering for certain dishes

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique Japanese recipe resonates with Indian taste preferences.	Grocery Times
Brand Strength	20	10	Strong brand recognition among niche consumers.	Retail Insights
Category Momentum	20	15	Growing demand for premium spreads in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to other imported spreads.	Grocery Today
Competition	10	6	Facing competition from local and international mayo brands.	Market Watch
Use-case Advantage	5	5	Versatile usage for cooking, dipping, and dressing.	Food Trends
Final Market Score	100	66/100 (3.30/5)	Kewpie Mayo holds a strong position in the premium spreads segment in India.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Unique Japanese recipe resonates with Indian taste preferences.

Sources: Grocery Times
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Strong brand recognition among niche consumers.

Sources: Retail Insights
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for premium spreads in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to other imported spreads.

Sources: Grocery Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from local and international mayo brands.

Sources: Market Watch
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage for cooking, dipping, and dressing.

Sources: Food Trends

Summary

Kewpie Mayo holds a strong position in the premium spreads segment in India.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Kewpie Mayonnaise Japanese Style, (Kewpie Mayo) ?????, 520 ml Estimated Delivery: 2-3 days In Stock	Rs.780.00 Rs.999.00 COD	GO TO STORE GO TO STORE
Kewpie Mayonnaise Japanese Style, (Kewpie Mayo) ?????, 520 ml Estimated Delivery: 2-3 days In Stock COD