Kensington Silent Mouse, 2.4GHz with USB Nano Receiver, 1000 DPI with Optical Tracking and Responsive Control, Mouse for Laptops, Tablets, PC, Mac, Windows & macOS & More, 5-Year Warranty

This Kensington Silent Mouse is designed for users who value a quiet working environment. Its advanced optical tracking technology and responsive control make it a versatile and reliable tool for everyday computing tasks.

Key Features:
- 2.4GHz wireless connection with USB Nano Receiver
- Silent clicking feature for a noiseless work environment
- 1000 DPI optical tracking for smooth and precise cursor control
- Compatible with laptops, tablets, PCs, Macs, Windows, and macOS
- 5-year warranty for peace of mind

For whom:
- Professionals who work in shared office spaces or libraries
- Students who need a quiet mouse for late-night study sessions
- Gamers who want a noiseless gaming experience

Pros:
- Silent clicking feature reduces noise pollution
- Responsive control for accurate cursor movements
- Wireless connection allows for flexible workspace setups
- Long-lasting battery life

Cons:
- May be slightly larger than other mouse models
- No customizable buttons for advanced users
- Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like 2.4GHz, 1000 DPI, and multi-device compatibility are highly sought after in India.	TechRadar
Brand Strength	20	18	Kensington known for quality peripherals in India.	Gadgets360
Category Momentum	20	15	Growing demand for wireless mice in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar products in the Indian market.	Flipkart
Competition	10	8	Facing competition from both local and international mouse brands in India.	The Economic Times
Use-case Advantage	5	5	Versatile usage across various devices appeals to Indian consumers.	Amazon
Final Market Score	100	76/100 (3.80/5)	Kensington Silent Mouse offers a strong value proposition in the competitive Indian mouse market.

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